Beta vs Husky:Which is more popular by branded search?
In August 2026, Husky had more branded searches than Beta among tool chest brands worldwide. Husky was estimated to have 14.8K branded searches compared to Beta’s 9.9K, and held a 0.58% Share of Search versus Beta’s 0.39%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Beta or Husky?
Compare the tool chest brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Husky, Beta. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | DeWalt | Husky | Beta | Kennedy | Stanley |
|---|---|---|---|---|---|---|
| Oct 2025 | 76% | 22.8% | 0.61% | 0.41% | 0.06% | 0.02% |
| Nov 2025 | 72.3% | 26.5% | 0.72% | 0.39% | 0.06% | 0.02% |
| Dec 2025 | 72.3% | 26.6% | 0.72% | 0.32% | 0.04% | 0.02% |
| Jan 2026 | 72.2% | 26.5% | 0.71% | 0.48% | 0.06% | 0.03% |
| Feb 2026 | 72.3% | 26.6% | 0.58% | 0.48% | 0.06% | 0.02% |
| Mar 2026 | 72.2% | 26.5% | 0.71% | 0.48% | 0.06% | 0.03% |
| Apr 2026 | 72.3% | 26.6% | 0.58% | 0.39% | 0.06% | 0.03% |
| May 2026 | 72.1% | 26.5% | 0.58% | 0.71% | 0.06% | 0.02% |
| Jun 2026 | 72.3% | 26.6% | 0.59% | 0.39% | 0.05% | 0.02% |
| Jul 2026 | 76% | 22.9% | 0.61% | 0.41% | 0.07% | 0.02% |
| Aug 2026 | 72.3% | 26.6% | 0.58% | 0.39% | 0.06% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Beta and Husky comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Beta took it in May 2026, Husky took it in June 2026.
- Across the 11 months ending August 2026, Beta’s estimated Share of Search among tool chest brands worldwide moved from 0.41% to 0.39%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 11 months ending August 2026, Husky’s estimated Share of Search among tool chest brands worldwide moved from 0.61% to 0.58%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for tool chest brands worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Beta’s and Husky’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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