Bedeck vs Onsen:Which is more popular?
In September 2026, Bedeck had more branded searches than Onsen among towel brands worldwide. Bedeck had about 49,500 branded searches, while Onsen had 1,300. Bedeck made up 0.46% of all towel brand searches we track, and Onsen accounted for 0.01%. When we asked ChatGPT and Google AI Overviews about towel brands, Onsen appeared in four of the five answers and Bedeck in none.
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Top towel brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Onsen was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Bedeck did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pottery Barn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Frontgate5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Onsen4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Brooklinen3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Parachute2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ralph Lauren0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dunelm0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Sheridan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Christy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bedeck0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about towel brands
5 answers
Asked ChatGPT
“Which towel brand should I buy?”
Asked ChatGPT
“What are the best towel brands?”
Asked ChatGPT
“What's the best towel brand for everyday bathroom?”
Searched Google, AI Overview
“best bath towels”
Searched Google, AI Overview
“best towel brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Bedeck or Onsen more popular in search?
This chart shows how often people search Google for Bedeck and Onsen by name. Each line represents a brand's share of searches for all 11 towel brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Bedeck, Onsen. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ralph Lauren | Dunelm | Pottery Barn | Sheridan | Brooklinen | Frontgate | Christy | Sanderson | Bedeck | Parachute | Onsen |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.5% | 33.2% | 18.2% | 3.8% | 1.1% | 1.1% | 1.3% | 0.4% | 0.22% | 0.18% | 0.01% |
| Nov 2025 | 39.2% | 26.2% | 21.4% | 3.4% | 1.6% | 1.3% | 6.4% | 0.26% | 0.14% | 0.17% | 0.01% |
| Dec 2025 | 43% | 28.7% | 19.3% | 4.1% | 1.2% | 0.95% | 2.1% | 0.35% | 0.16% | 0.16% | <0.01% |
| Jan 2026 | 38.4% | 31.4% | 21% | 4.4% | 1% | 1% | 1.9% | 0.46% | 0.21% | 0.14% | <0.01% |
| Feb 2026 | 34% | 34% | 22.7% | 4.4% | 1.1% | 1.1% | 1.7% | 0.5% | 0.23% | 0.15% | 0.01% |
| Mar 2026 | 33.8% | 33.8% | 22.6% | 4.7% | 1.4% | 1.4% | 1.4% | 0.5% | 0.27% | 0.18% | 0.01% |
| Apr 2026 | 34.6% | 34.6% | 18.9% | 4.8% | 1.4% | 1.7% | 3.1% | 0.51% | 0.28% | 0.19% | 0.01% |
| May 2026 | 35% | 35% | 19.1% | 4.6% | 1.7% | 1.7% | 1.7% | 0.52% | 0.35% | 0.28% | 0.01% |
| Jun 2026 | 35.7% | 35.7% | 19.5% | 4.4% | 1.4% | 1.2% | 1.2% | 0.43% | 0.43% | 0.19% | 0.01% |
| Jul 2026 | 36.1% | 29.5% | 24.2% | 4.4% | 1.5% | 1.2% | 1.8% | 0.53% | 0.53% | 0.24% | <0.01% |
| Aug 2026 | 36.1% | 36.1% | 19.8% | 3.6% | 1.2% | 1.2% | 0.97% | 0.44% | 0.44% | 0.2% | 0.01% |
| Sep 2026 | 38.2% | 31.3% | 20.9% | 4.4% | 1.5% | 1.3% | 1% | 0.69% | 0.46% | 0.21% | 0.01% |
How has the Bedeck and Onsen comparison changed over the last 12 months?
3 findings
- Bedeck was ahead of Onsen in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bedeck’s share of searches among towel brands worldwide moved from 0.22% to 0.46%, and its estimated monthly branded searches moved from 27.1K to 49.5K.
- Across the 12 months ending September 2026, Onsen’s share of searches among towel brands worldwide held steady at 0.01%, and its estimated monthly branded searches held steady at 1.3K.
How did search popularity change for towel brands worldwide in September 2026?
1 change
In September 2026, Bedeck fell from 8th to 9th among towel brands worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Bedeck’s and Onsen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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