Brandwave

Bear Archery vs Bowtech:Which is more popular?

In September 2026, Bear Archery had more branded searches than Bowtech among archery brands worldwide. Bear Archery had about 33,100 branded searches, while Bowtech had 18,100. Bear Archery made up 15.5% of all archery brand searches we track, and Bowtech accounted for 8.5%. When we asked ChatGPT and Google AI Overviews about archery brands, Bear Archery appeared in four of the five answers and Bowtech in two. Bear Archery and Bowtech were each mentioned first in two of the four answers.

Among archery brands worldwide in September 2026

Who do people search for more?

Bear Archery, about 83% more searches than Bowtech

Bear Archery 33.1K searchesBowtech 18.1K searches

Who does AI mention more?

Bear Archery, mentioned in 4 of 5 answers, Bowtech in 2

Bear Archery in 4 of 5Bowtech in 2 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Bear Archery first in 2Bowtech first in 2

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Top archery brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bear Archery was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bowtech was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Bear Archery and Bowtech were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hoyt1st
  2. Mathews2nd
  3. PSE3rd
  4. Bear Archery4th
  5. Samick5th
  6. Bowtech6th
  7. Win & Win7th
  8. Elite Archery8th
  9. Easton9th
  10. Barnett–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bear Archery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hoyt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PSE4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mathews3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samick3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bowtech2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Elite Archery2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Win & Win2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Easton1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Barnett0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about archery brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bear Archery or Bowtech more popular in search?

This chart shows how often people search Google for Bear Archery and Bowtech by name. Each line represents a brand's share of searches for all ten archery brands we track, month by month, from English-language searches worldwide.

Bear Archery and Bowtech among archery brands worldwide, by month

Share of searches by month for Bear Archery, Bowtech. The figures are in the table below the chart.

View monthly share of searches table
MonthMathewsBarnettBear ArcheryHoytPSEBowtechElite ArcheryEastonWin & WinSamick
Oct 202522.4%15%15%15%16.4%8.2%5.5%2%0.34%0.22%
Nov 202526.9%12.1%14.7%18%13.2%8.1%4.4%2%0.39%0.25%
Dec 202523%15.4%15.4%15.4%13.8%8.4%4.6%3.1%0.56%0.42%
Jan 202619.1%10.5%15.7%15.7%15.6%12.8%5.7%3.8%0.69%0.43%
Feb 202617.6%9.6%14.4%17.6%16%11.7%6.4%5.2%0.88%0.55%
Mar 202617.6%9.6%17.6%14.4%16%11.7%6.4%5.2%0.95%0.48%
Apr 202617.1%9.4%17.1%14%15.6%14%6.2%5.1%0.93%0.65%
May 202617.3%9.5%17.3%14.2%15.8%11.6%7.7%5.2%0.87%0.62%
Jun 202618.7%10.2%15.2%15.2%13.9%12.5%8.3%4.5%0.88%0.55%
Jul 202618.9%10.3%15.5%15.5%15.3%12.6%6.9%3.8%0.73%0.45%
Aug 202623%12.6%15.4%15.4%13.8%10.3%5.6%3.1%0.46%0.3%
Sep 202623.2%15.5%15.5%15.5%13.9%8.5%4.6%2.5%0.56%0.3%

How has the Bear Archery and Bowtech comparison changed over the last 12 months?

3 findings
  • Bear Archery was ahead of Bowtech in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bear Archery’s share of searches among archery brands worldwide moved from 15% to 15.5%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Bowtech’s share of searches among archery brands worldwide moved from 8.2% to 8.5%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for archery brands worldwide in September 2026?

3 changes

  1. In September 2026, Barnett overtook Bear Archery and 2 others to rank 2nd among archery brands worldwide, with 15.5% of the searches.

  2. In September 2026, Bowtech lost share of searches among archery brands worldwide, from 10.3% to 8.5%.

  3. Estimated monthly branded searches for Bear Archery worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bear Archery’s and Bowtech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bear Archery

1 branded search term

  • bear archery

Bowtech

1 branded search term

  • bowtech

How the Brand Demand Index is measured

Other head-to-heads among archery brands

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