Brandwave

Beacons vs Linktree:Which is more popular by branded search?

In August 2026, Linktree had more branded searches than Beacons among link-in-bio tools worldwide. Linktree was estimated to have 1.9M branded searches compared to Beacons’ 182K, and held an 82.2% Share of Search versus Beacons’ 7.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among link-in-bio tools worldwide in August 2026Which is more popular in search, Beacons or Linktree?
Beacons7.7%182K searches
vs
Linktree82.2%1.9M searches

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Which is more popular in search, Beacons or Linktree?

Compare link-in-bio and creator storefront tools used on social media profiles, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Beacons and Linktree among link-in-bio tools worldwide, by month

Share of Search by month for Linktree, Beacons. The figures are in the table below the chart.

View monthly share of search table
MonthLinktreeBeaconsStan StoreTaplinkBio LinkMilkshake
Oct 202585.4%4.6%6.6%2.6%0.7%0.18%
Nov 202582%6.4%7.6%3.1%0.8%0.2%
Dec 202582.1%6.4%7.4%3%0.98%0.2%
Jan 202682.2%6.4%7.6%2.9%0.65%0.2%
Feb 202680.6%7.6%7.4%3.5%0.64%0.2%
Mar 202682.3%6.3%7.5%3%0.65%0.17%
Apr 202680.7%7.5%7.7%3.2%0.76%0.17%
May 202680.8%7.5%7.6%3.3%0.63%0.17%
Jun 202683.6%6.4%6.4%2.9%0.52%0.17%
Jul 202683.6%6.3%6.5%2.9%0.53%0.17%
Aug 202682.2%7.7%6.5%2.8%0.64%0.17%
Sep 2026——————

How has the Beacons and Linktree comparison changed over the last 12 months?

  • Linktree was ahead of Beacons in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Beacons’ estimated Share of Search among link-in-bio tools worldwide moved from 4.6% to 7.7%, and its estimated monthly branded searches moved from 124K to 182K.
  • Across the 11 months ending August 2026, Linktree’s estimated Share of Search among link-in-bio tools worldwide moved from 85.4% to 82.2%, and its estimated monthly branded searches moved from 2.3M to 1.9M.

How did search popularity change for link-in-bio tools worldwide in August 2026?

  1. In August 2026, Beacons overtook Stan Store to rank 2nd among link-in-bio tools worldwide, at 7.7%.

  2. In August 2026, Linktree lost estimated Share of Search among link-in-bio tools worldwide, from 83.6% to 82.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Beacons’ and Linktree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beacons

16 branded search terms

  • ai beacons
  • Beacons AI
  • beacons ai app
  • beacons ai com
  • beacons ai free
  • beacons ai link in bio
  • beacons ai media kit
  • beacons ai pricing
  • beacons ai website
  • beacons app
  • beacons link in bio
  • beacons media kit
  • beacons.ai
  • https beacons ai
  • what is beacons ai
  • www beacons ai

Linktree

23 branded search terms

  • create a linktree
  • free linktree
  • how to make a linktree
  • link tree
  • linktr ee
  • linktr.ee
  • Linktree
  • linktree app
  • linktree com
  • linktree for instagram
  • linktree for instagram bio
  • linktree for tiktok
  • linktree free
  • linktree free plan
  • linktree instagram
  • linktree link in bio
  • linktree price
  • linktree pricing
  • linktree pro
  • linktree shop
  • linktree website
  • linktree.com
  • what is linktree

How the Brand Demand Index is measured

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