Brandwave

BDK vs Gorla:Which is more popular by branded search?

In August 2026, BDK had more branded searches than Gorla among car seat cover brands worldwide. BDK was estimated to have 60.5K branded searches compared to Gorla’s 18.1K, and held an 18.3% Share of Search versus Gorla’s 5.5%. These are worldwide searches for English-language branded terms.

Share of Search among car seat cover brands worldwide in August 2026Which is more popular in search, BDK or Gorla?
BDK18.3%60.5K searches
vs
Gorla5.5%18.1K searches

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Which is more popular in search, BDK or Gorla?

Compare the car seat cover brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BDK and Gorla among car seat cover brands worldwide, by month

Share of Search by month for BDK, Gorla. The figures are in the table below the chart.

View monthly share of search table
MonthCarharttBDKGorlaWet OkoleFH GroupLeader Accessories
Oct 202587.5%6.4%5.3%0.57%0.17%0.05%
Nov 202592.9%4.6%2.1%0.33%0.1%0.03%
Dec 202594%3.8%1.7%0.41%0.1%0.02%
Jan 202689.1%6.5%3.6%0.58%0.17%0.04%
Feb 202682.8%11.1%5%0.81%0.24%0.06%
Mar 202672.4%17.8%8%1.3%0.39%0.09%
Apr 202666.8%20.1%11%1.5%0.53%0.13%
May 202662.3%22.8%12.5%1.7%0.49%0.18%
Jun 202663.9%23.4%10.5%1.4%0.5%0.23%
Jul 202663.9%23.4%10.5%1.4%0.62%0.19%
Aug 202674.5%18.3%5.5%1.1%0.48%0.15%
Sep 2026——————

How has the BDK and Gorla comparison changed over the last 12 months?

  • BDK was ahead of Gorla in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, BDK’s estimated Share of Search among car seat cover brands worldwide moved from 6.4% to 18.3%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 11 months ending August 2026, Gorla’s estimated Share of Search among car seat cover brands worldwide moved from 5.3% to 5.5%, and its estimated monthly branded searches moved from 49.5K to 18.1K.

How did search popularity change for car seat cover brands worldwide in August 2026?

  1. In August 2026, BDK lost estimated Share of Search among car seat cover brands worldwide, from 23.4% to 18.3%.

  2. In August 2026, Gorla lost estimated Share of Search among car seat cover brands worldwide, from 10.5% to 5.5%.

How each brand is measured

Brandwave collects information about searches that people make online using BDK’s and Gorla’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BDK

1 branded search term

  • bdk

Gorla

1 branded search term

  • gorla

How the Brand Demand Index is measured

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