Brandwave

BASF Agricultural Solutions vs Nufarm:Which is searched more?

In September 2026, Nufarm had more branded searches than BASF Agricultural Solutions among crop protection brands worldwide. Nufarm had about 14,800 branded searches, while BASF Agricultural Solutions had 2,900. Nufarm made up 2.4% of all crop protection brand searches we track, and BASF Agricultural Solutions accounted for 0.47%. These are worldwide searches for English-language branded terms.

Share of searches among crop protection brands worldwide in September 2026Is BASF Agricultural Solutions or Nufarm more popular in search?
BASF Agricultural Solutions0.47%2.9K searches
vs
Nufarm2.4%14.8K searches

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Is BASF Agricultural Solutions or Nufarm more popular in search?

Compare the crop protection brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BASF Agricultural Solutions and Nufarm among crop protection brands worldwide, by month

Share of searches by month for Nufarm, BASF Agricultural Solutions. The figures are in the table below the chart.

View monthly share of searches table
MonthSyngentaFMCUPLAdamaCorteva AgriscienceBayer Crop ScienceNufarmBASF Agricultural Solutions
Oct 202527.7%22.8%18.6%12.5%12.5%3.1%2.5%0.33%
Nov 202528.5%23.3%19%12.8%10.4%3.1%2.6%0.41%
Dec 202527.7%22.7%18.5%15.2%10.2%3%2.5%0.32%
Jan 202626.2%21.5%21.5%14.4%9.6%3.5%2.9%0.38%
Feb 202625.5%20.8%20.8%17%9.3%3.4%2.8%0.37%
Mar 202627.5%18.5%27.5%12.4%8.3%3%2.5%0.33%
Apr 202620.7%17%37.9%11.4%7.6%2.8%2.3%0.36%
May 202620.8%17%37.9%11.4%7.6%2.8%2.3%0.3%
Jun 202627.3%22.3%18.2%15%10%3.7%3%0.48%
Jul 202627.4%22.4%18.3%15%10.1%3.7%2.5%0.6%
Aug 202626.4%21.6%21.6%14.5%9.7%3.5%2.4%0.46%
Sep 202626.5%21.7%21.7%14.6%9.7%2.9%2.4%0.47%

How has the BASF Agricultural Solutions and Nufarm comparison changed over the last 12 months?

3 findings

How did search popularity change for crop protection brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for BASF Agricultural Solutions worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

  2. Estimated monthly branded searches for Nufarm worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BASF Agricultural Solutions’ and Nufarm’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BASF Agricultural Solutions

1 branded search term

  • basf agricultural solutions

Nufarm

1 branded search term

  • nufarm

How the Brand Demand Index is measured

Other head-to-heads among crop protection brands

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