Baccarat vs Riedel:Which is more popular?
In September 2026, Riedel had more branded searches than Baccarat among champagne flutes brands worldwide. Riedel had about 49,500 branded searches, while Baccarat had 9,900. Riedel made up 1.1% of all champagne flutes brand searches we track, and Baccarat accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about champagne flutes brands, Riedel appeared in four of the five answers and Baccarat in three. Riedel was mentioned before Baccarat in four out of five answers.
Who do people search for more?
Riedel, about 5 searches for every 1 for Baccarat
Who does AI mention more?
Riedel, mentioned in 4 of 5 answers, Baccarat in 3
Who does AI recommend more?
Riedel, named ahead of Baccarat in 4 of 5 answers
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Top champagne flutes brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Riedel was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Baccarat was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Riedel was listed before Baccarat in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Riedel1st
Waterford2nd
Schott Zwiesel3rd
Baccarat4th- Zalto5th
Spiegelau6th
Swarovski–
Royal Doulton–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Waterford5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Riedel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Schott Zwiesel3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Baccarat3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Spiegelau2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Zalto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Swarovski0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Royal Doulton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about champagne flutes brands
5 answers
Asked ChatGPT
“Which Champagne flutes brand should I buy?”
Asked ChatGPT
“What are the best Champagne flutes brands?”
Asked ChatGPT
“What's the best Champagne flutes brand for special occasions?”
Searched Google, AI Overview
“best champagne flutes”
Searched Google, AI Overview
“crystal champagne glasses”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Baccarat or Riedel more popular in search?
This chart shows how often people search Google for Baccarat and Riedel by name. Each line represents a brand's share of searches for all eight champagne flutes brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Riedel, Baccarat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Swarovski | Waterford | Riedel | Royal Doulton | Spiegelau | Schott Zwiesel | Baccarat | Zalto |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.3% | 5.4% | 1.3% | 1.1% | 0.73% | 0.6% | 0.33% | 0.22% |
| Nov 2025 | 92.8% | 3.7% | 1.1% | 0.92% | 0.5% | 0.5% | 0.22% | 0.18% |
| Dec 2025 | 94.3% | 2.5% | 0.93% | 0.76% | 0.51% | 0.51% | 0.23% | 0.19% |
| Jan 2026 | 92.4% | 3.7% | 1.1% | 1.1% | 0.61% | 0.61% | 0.27% | 0.18% |
| Feb 2026 | 93.2% | 3.7% | 0.92% | 0.76% | 0.51% | 0.51% | 0.23% | 0.12% |
| Mar 2026 | 90.4% | 5.4% | 1.1% | 1.1% | 0.9% | 0.6% | 0.27% | 0.18% |
| Apr 2026 | 90.2% | 5.4% | 1.3% | 1.1% | 0.89% | 0.6% | 0.27% | 0.18% |
| May 2026 | 92% | 4.5% | 1.1% | 0.74% | 0.74% | 0.5% | 0.27% | 0.15% |
| Jun 2026 | 90.9% | 5.5% | 1.1% | 0.9% | 0.74% | 0.49% | 0.27% | 0.18% |
| Jul 2026 | 90.8% | 5.5% | 1.1% | 0.9% | 0.74% | 0.49% | 0.27% | 0.22% |
| Aug 2026 | 89.1% | 6.6% | 1.3% | 1.1% | 0.88% | 0.48% | 0.32% | 0.22% |
| Sep 2026 | 90.9% | 5.5% | 1.1% | 0.9% | 0.74% | 0.49% | 0.22% | 0.18% |
How has the Baccarat and Riedel comparison changed over the last 12 months?
3 findings
- Riedel was ahead of Baccarat in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Baccarat’s share of searches among champagne flutes brands worldwide moved from 0.33% to 0.22%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
- Across the 12 months ending September 2026, Riedel’s share of searches among champagne flutes brands worldwide moved from 1.3% to 1.1%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for champagne flutes brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Baccarat’s and Riedel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among champagne flutes brands

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