B&G vs Simrad:Which is searched more?
In August 2026, Simrad had more branded searches than B&G among marine electronics brands worldwide. Simrad was estimated to have 18.1K branded searches compared to B&G’s 210, and held a 0.33% Share of Search versus B&G’s <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, B&G or Simrad?
Compare the marine electronics brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Simrad, B&G. The figures are in the table below the chart.
View monthly share of search table
| Month | Simrad | B&G |
|---|---|---|
| Oct 2025 | 0.4% | <0.01% |
| Nov 2025 | 0.32% | <0.01% |
| Dec 2025 | 0.27% | <0.01% |
| Jan 2026 | 0.33% | <0.01% |
| Feb 2026 | 0.41% | <0.01% |
| Mar 2026 | 0.33% | <0.01% |
| Apr 2026 | 0.33% | <0.01% |
| May 2026 | 0.39% | <0.01% |
| Jun 2026 | 0.41% | <0.01% |
| Jul 2026 | 0.41% | <0.01% |
| Aug 2026 | 0.33% | <0.01% |
| Sep 2026 | — | — |
How has the B&G and Simrad comparison changed over the last 12 months?
3 findings
- Simrad was ahead of B&G in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, B&G’s estimated Share of Search among marine electronics brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 11 months ending August 2026, Simrad’s estimated Share of Search among marine electronics brands worldwide moved from 0.4% to 0.33%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
How did search popularity change for marine electronics brands worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using B&G’s and Simrad’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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