Avery Dennison vs DYMO:Which is more popular by branded search?

Name: Avery Dennison vs DYMO: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, DYMO had more branded searches than Avery Dennison among label printing worldwide. DYMO was estimated to have 74K branded searches compared to Avery Dennison’s 720, and held a 24.5% Share of Search versus Avery Dennison’s 0.24%. These are worldwide searches for English-language branded terms.

Share of Search among label printing worldwide in August 2026Which is more popular in search, Avery Dennison or DYMO?

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Which is more popular in search, Avery Dennison or DYMO?

Compare the label printing shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Avery Dennison and DYMO among label printing worldwide, by month

Month	Brother	DYMO	Brady	Avery Dennison	Zebra	Printronix
Oct 2025	65.6%	31.3%	2.8%	0.25%	0.11%	—
Nov 2025	65.6%	31.8%	2.3%	0.21%	0.11%	—
Dec 2025	69.9%	27.7%	2%	0.33%	0.12%	—
Jan 2026	69.9%	27.7%	2%	0.27%	0.12%	—
Feb 2026	68.9%	27.7%	3%	0.22%	0.12%	—
Mar 2026	68.6%	28%	3.1%	0.27%	0.12%	—
Apr 2026	69.3%	27.9%	2.5%	0.22%	0.1%	—
May 2026	69.3%	27.9%	2.5%	0.22%	0.12%	—
Jun 2026	73%	24%	2.6%	0.23%	0.1%	—
Jul 2026	72.9%	24.6%	2.2%	0.24%	0.11%	—
Aug 2026	72.8%	24.5%	2.2%	0.24%	0.2%	—
Sep 2026	—	—	—	—	—	—

How has the Avery Dennison and DYMO comparison changed over the last 12 months?

3 findings

DYMO was ahead of Avery Dennison in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Avery Dennison’s estimated Share of Search among label printing worldwide moved from 0.25% to 0.24%, and its estimated monthly branded searches held steady at 720.
Across the 11 months ending August 2026, DYMO’s estimated Share of Search among label printing worldwide moved from 31.3% to 24.5%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for label printing worldwide in August 2026?

1 change

Estimated monthly branded searches for DYMO worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Avery Dennison’s and DYMO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.