Brandwave

Atosa vs Traulsen:Which is more popular?

In September 2026, Traulsen had more branded searches than Atosa among commercial refrigeration brands worldwide. Traulsen had about 4,400 branded searches, while Atosa had 3,600. Traulsen made up 6% of all commercial refrigeration brand searches we track, and Atosa accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about commercial refrigeration brands, both Atosa and Traulsen appeared in all five answers. Traulsen was mentioned before Atosa in four out of five answers.

Among commercial refrigeration brands worldwide in September 2026

Who do people search for more?

Traulsen, about 22% more searches than Atosa

Traulsen 4.4K searchesAtosa 3.6K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Atosa in 5 of 5Traulsen in 5 of 5

Who does AI recommend more?

Traulsen, named ahead of Atosa in 4 of 5 answers

Traulsen first in 4Atosa first in 1

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Top commercial refrigeration brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Atosa and Traulsen showed up in all five answers. Traulsen was listed before Atosa in four of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. True Refrigeration1st
  2. Traulsen2nd
  3. Hoshizaki3rd
  4. Turbo Air4th
  5. Beverage-Air5th
  6. Atosa6th
  7. Continental Refrigerator7th
  8. SKOPE–
  9. Williams Refrigeration–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Turbo Air5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Traulsen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Atosa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hoshizaki4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • True Refrigeration4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beverage-Air4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Continental Refrigerator3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SKOPE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Williams Refrigeration0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about commercial refrigeration brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Atosa or Traulsen more popular in search?

This chart shows how often people search Google for Atosa and Traulsen by name. Each line represents a brand's share of searches for all nine commercial refrigeration brands we track, month by month, from English-language searches worldwide.

Atosa and Traulsen among commercial refrigeration brands worldwide, by month

Share of searches by month for Traulsen, Atosa. The figures are in the table below the chart.

View monthly share of searches table
MonthHoshizakiSKOPETrue RefrigerationTurbo AirTraulsenAtosaBeverage-AirWilliams RefrigerationContinental Refrigerator
Oct 202527.2%27.2%18.2%9.9%3.6%3.6%4.4%3.6%2.3%
Nov 202525.6%31.4%17.1%9.3%3.4%3.4%4.1%3.4%2.3%
Dec 202527.6%27.6%18.4%10.1%2.9%3.7%4.4%2.9%2.4%
Jan 202628.1%28.1%18.7%8.4%3%3.7%4.6%3%2.4%
Feb 202625.3%31%16.9%9.2%3.4%4.1%4.1%3.4%2.7%
Mar 202627.7%27.7%18.5%8.2%3%4.5%4.5%3.6%2.4%
Apr 202627.7%27.7%18.5%8.2%3%4.5%4.5%3%3%
May 202629.1%29.1%15.9%8.7%3.1%4.7%3.8%3.1%2.5%
Jun 202628.9%28.9%15.8%8.6%3.1%4.7%3.8%3.8%2.5%
Jul 202628.1%28.1%18.7%6.8%3%4.6%4.6%3%3%
Aug 202627.7%27.7%18.5%8.2%3%4.5%4.5%3%3%
Sep 202630.4%24.8%16.6%7.4%6%4.9%4%3.3%2.6%

How has the Atosa and Traulsen comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Traulsen took it in September 2026.
  • Across the 12 months ending September 2026, Atosa’s share of searches among commercial refrigeration brands worldwide moved from 3.6% to 4.9%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
  • Across the 12 months ending September 2026, Traulsen’s share of searches among commercial refrigeration brands worldwide moved from 3.6% to 6%, and its estimated monthly branded searches moved from 2.9K to 4.4K.

How did search popularity change for commercial refrigeration brands worldwide in September 2026?

2 changes
  1. In September 2026, Traulsen overtook Atosa and 2 others to rank 5th among commercial refrigeration brands worldwide, with 6% of the searches.

  2. Estimated monthly branded searches for Atosa worldwide rose 24.1% over 12 measured months, from 2.9K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Atosa’s and Traulsen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Atosa

1 branded search term

  • atosa refrigeration

Traulsen

1 branded search term

  • traulsen

How the Brand Demand Index is measured

Other head-to-heads among commercial refrigeration brands

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