Brandwave

How popular isTrue Refrigeration in search?

In September 2026, there were an estimated 12.1K branded searches for True Refrigeration worldwide which is down 18.2% over the last 12 months. True Refrigeration holds 31.8% estimated Share of Search among commercial refrigeration brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. SKOPE47.6%
  2. True Refrigeration31.8%
  3. Turbo Air14.2%
  4. Williams Refrigeration6.3%
True Refrigeration website (opens in a new tab)

Follow True Refrigeration and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which commercial refrigeration brands compete with True Refrigeration?

True Refrigeration against commercial refrigeration brands worldwide, by month

Share of Search by month for SKOPE, True Refrigeration, Turbo Air, Williams Refrigeration. The figures are in the table below the chart.

View monthly share of search table
MonthSKOPETrue RefrigerationTurbo AirWilliams Refrigeration
Oct 202546.3%30.8%16.9%6%
Nov 202551.3%27.9%15.2%5.5%
Dec 202546.8%31.3%17.1%4.9%
Jan 202648.3%32.2%14.3%5.2%
Feb 202651.3%27.9%15.2%5.5%
Mar 202647.7%31.8%14.2%6.2%
Apr 202648.3%32.2%14.3%5.2%
May 202651.3%27.9%15.2%5.5%
Jun 202650.7%27.6%15.1%6.6%
Jul 202649.6%33%12.1%5.4%
Aug 202648.3%32.2%14.3%5.2%
Sep 202647.6%31.8%14.2%6.3%
  1. 1.SKOPE

    47.6%

    Held 1st. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.6 points.

  2. Held 2nd. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  3. 3.Turbo Air

    14.2%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  4. Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share +1.1 points.

Compare search popularity between True Refrigeration and its closest rivals

How has branded search demand for True Refrigeration changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for True Refrigeration worldwide fell from 14.8K to 12.1K.
  • Across the 12 months ending September 2026, True Refrigeration’s estimated Share of Search among commercial refrigeration brands worldwide increased from 30.8% to 31.8%.
  • Across the 12 months ending September 2026, True Refrigeration’s estimated Share of Search among commercial refrigeration brands worldwide peaked at 33% in July 2026 and was lowest at 27.6% in June 2026.

How did search popularity change for commercial refrigeration brands worldwide in September 2026?

  1. In September 2026, Williams Refrigeration gained estimated Share of Search among commercial refrigeration brands worldwide, from 5.2% to 6.3%.

  2. In September 2026, SKOPE lost estimated Share of Search among commercial refrigeration brands worldwide, from 48.3% to 47.6%.

  3. Estimated monthly branded searches for Turbo Air worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

  4. Estimated monthly branded searches for True Refrigeration worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How is True Refrigeration measured?

Brandwave collects information about searches that people make online using True Refrigeration’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • true refrigeration

How the Brand Demand Index is measured

Who owns True Refrigeration?

True Refrigeration is owned by True Manufacturing. Brandwave does not track any other brands owned by True Manufacturing.

Do you work for True Refrigeration? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is True Refrigeration your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.