Armor All vs Griot's Garage:Which is searched more?
In September 2026, Armor All had more branded searches than Griot's Garage among car care brands worldwide. Armor All had about 40,500 branded searches, while Griot's Garage had 27,100. Armor All made up 9.8% of all car care brand searches we track, and Griot's Garage accounted for 6.6%. These are worldwide searches for English-language branded terms.
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Is Armor All or Griot's Garage more popular in search?
Compare the car care brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Armor All, Griot's Garage. The figures are in the table below the chart.
View monthly share of searches table
| Month | Chemical Guys | Meguiar's | Turtle Wax | Armor All | Autoglym | CarPro | Griot's Garage | Gyeon |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.6% | 25.3% | 13.9% | 9.3% | 9.3% | 6.2% | 5.1% | 5.1% |
| Nov 2025 | 27.7% | 22.6% | 12.3% | 8.2% | 10.1% | 6.8% | 6.8% | 5.5% |
| Dec 2025 | 26.4% | 21.5% | 11.7% | 7.9% | 14.4% | 6.4% | 6.4% | 5.3% |
| Jan 2026 | 24.4% | 24% | 13.1% | 8.8% | 10.7% | 7.2% | 5.9% | 5.9% |
| Feb 2026 | 28.4% | 23.1% | 12.6% | 8.4% | 10.3% | 6.9% | 4.6% | 5.7% |
| Mar 2026 | 26.6% | 21.4% | 14.4% | 7.9% | 11.7% | 6.4% | 6.4% | 5.3% |
| Apr 2026 | 29.3% | 23.7% | 13% | 7.1% | 10.6% | 5.8% | 5.8% | 4.8% |
| May 2026 | 30.7% | 20.3% | 13.6% | 9.1% | 9.1% | 6.1% | 6.1% | 5% |
| Jun 2026 | 27.9% | 22.4% | 15.1% | 8.3% | 8.3% | 6.8% | 6.8% | 4.5% |
| Jul 2026 | 23.7% | 23.4% | 15.7% | 8.6% | 8.6% | 7% | 7% | 5.8% |
| Aug 2026 | 24.1% | 23.7% | 16% | 8.7% | 8.7% | 5.8% | 7.1% | 5.8% |
| Sep 2026 | 27% | 21.9% | 14.7% | 9.8% | 8% | 6.6% | 6.6% | 5.4% |
How has the Armor All and Griot's Garage comparison changed over the last 12 months?
3 findings
- Armor All was ahead of Griot's Garage in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Armor All’s share of searches among car care brands worldwide moved from 9.3% to 9.8%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Griot's Garage’s share of searches among car care brands worldwide moved from 5.1% to 6.6%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
How did search popularity change for car care brands worldwide in September 2026?
3 changes
In September 2026, CarPro overtook Griot's Garage to rank 6th among car care brands worldwide, with 6.6% of the searches.
In September 2026, Armor All gained share of searches among car care brands worldwide, from 8.7% to 9.8%.
In September 2026, Griot's Garage lost share of searches among car care brands worldwide, from 7.1% to 6.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Armor All’s and Griot's Garage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Armor All
1 branded search term
- armor all
Griot's Garage
1 branded search term
- griots garage
Other head-to-heads among car care brands
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- Meguiar's vs Armor All: compare search popularity
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