Brandwave

Arizona State University Online vs University of the People:Which is more popular?

In October 2026, University of the People had more branded searches than Arizona State University Online among university online degrees worldwide. University of the People had about 135,000 branded searches, while Arizona State University Online had 27,100. University of the People made up 6.2% of all university online degree searches we track, and Arizona State University Online accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about university online degrees, Arizona State University Online appeared in three of the five answers and University of the People in one. Arizona State University Online was mentioned before University of the People in two out of three answers that named either.

Among university online degrees worldwide in October 2026

Who do people search for more?

University of the People, about 5 searches for every 1 for Arizona State University Online

University of the People 135K searchesArizona State University Online 27.1K searches

Who does AI mention more?

Arizona State University Online, mentioned in 3 of 5 answers, University of the People in 1

Arizona State University Online in 3 of 5University of the People in 1 of 5

Who does AI recommend more?

Arizona State University Online, named ahead of University of the People in 2 of 3 answers

Arizona State University Online first in 2University of the People first in 1

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Top university online degrees in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Arizona State University Online was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. University of the People was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Arizona State University Online was listed before University of the People in two out of three answers that named either.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

+4 more

See every answer about university online degrees

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Arizona State University Online or University of the People more popular in search?

This chart shows how often people search Google for Arizona State University Online and University of the People by name. Each line represents a brand's share of searches for all 14 university online degree brands we track, month by month, from English-language searches worldwide.

Arizona State University Online and University of the People among university online degrees worldwide, by month

Share of searches by month for University of the People, Arizona State University Online. The figures are in the table below the chart.

View monthly share of searches table
MonthUniversity of PhoenixOpen UniversityWestern Governors UniversitySNHUCapella UniversityUniversity of the PeopleWalden UniversityArden UniversityPurdue GlobalStrayer UniversityArizona State University OnlineUniversity of Florida OnlineCourseraedX
Nov 202522.3%22.3%14.9%8.2%5.5%6.7%6.7%5.5%3%3%1.3%0.4%0.22%0.03%
Dec 202520.2%16.5%20.2%9.1%6%6%7.4%5%4.1%3.3%1.5%0.44%0.21%0.03%
Jan 202622.4%18.3%18.3%10%5.5%5.5%6.7%4.5%3.7%3%1.3%0.49%0.12%0.02%
Feb 202621.9%17.9%17.9%9.8%6.6%5.4%6.6%5.4%3.6%2.9%1.3%0.59%0.13%0.03%
Mar 202624.5%16.4%16.4%9%6%4.9%7.4%6%4%2.7%1.5%0.99%0.12%0.02%
Apr 202625.3%16.9%16.9%9.2%5.1%6.2%6.2%5.1%4.2%2.8%1.5%0.56%0.1%0.02%
May 202624.2%16.2%16.2%8.8%5.9%7.3%7.3%4.8%4%2.7%1.8%0.65%0.11%0.02%
Jun 202626%14.2%17.4%9.5%5.2%7.8%6.4%5.2%3.5%2.9%1.6%0.38%0.08%0.02%
Jul 202624.5%20%16.4%8.9%4.9%6%6%4.9%3.3%3.3%1.5%0.29%0.07%0.02%
Aug 202624.9%16.7%16.7%9.1%6.1%6.1%7.5%4.1%4.1%2.7%1.5%0.37%0.08%0.02%
Sep 202624.4%20%16.3%8.9%4.9%6%6%6%3.3%2.7%1.2%0.29%0.08%0.02%
Oct 202625.4%20.8%13.9%7.6%6.2%6.2%6.2%5.1%3.4%3.4%1.3%0.25%0.12%0.01%

How has branded search for Arizona State University Online and University of the People changed worldwide over the last 12 months?

3 findings

How did search popularity change for university online degrees worldwide in October 2026?

1 change
  1. In October 2026, Capella University overtook Arden University and 2 others to rank 5th among university online degrees worldwide, with 6.2% of the searches.

How are Arizona State University Online’s and University of the People’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Arizona State University Online’s and University of the People’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Arizona State University Online

1 branded search term

  • asu online

University of the People

1 branded search term

  • university of the people

How the Brand Demand Index is measured

Other head-to-heads among university online degrees

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