Brandwave

SNHU vs University of Phoenix:Which is more popular?

In October 2026, University of Phoenix had more branded searches than SNHU among university online degrees worldwide. University of Phoenix had about 550,000 branded searches, while SNHU had 165,000. University of Phoenix made up 25.4% of all university online degree searches we track, and SNHU accounted for 7.6%. When we asked ChatGPT and Google AI Overviews about university online degrees, SNHU appeared in three of the five answers and University of Phoenix in none.

Among university online degrees worldwide in October 2026

Who do people search for more?

University of Phoenix, about 3 searches for every 1 for SNHU

University of Phoenix 550K searchesSNHU 165K searches

Who does AI mention more?

SNHU, mentioned in 3 of 5 answers, University of Phoenix in 0

SNHU in 3 of 5University of Phoenix in 0 of 5

Who does AI recommend more?

SNHU, the only one of the two named

SNHU first in 3University of Phoenix never named

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Top university online degrees in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SNHU was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. University of Phoenix did not appear in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

+4 more

See every answer about university online degrees

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is SNHU or University of Phoenix more popular in search?

This chart shows how often people search Google for SNHU and University of Phoenix by name. Each line represents a brand's share of searches for all 14 university online degree brands we track, month by month, from English-language searches worldwide.

SNHU and University of Phoenix among university online degrees worldwide, by month

Share of searches by month for University of Phoenix, SNHU. The figures are in the table below the chart.

View monthly share of searches table
MonthUniversity of PhoenixOpen UniversityWestern Governors UniversitySNHUCapella UniversityUniversity of the PeopleWalden UniversityArden UniversityPurdue GlobalStrayer UniversityArizona State University OnlineUniversity of Florida OnlineCourseraedX
Nov 202522.3%22.3%14.9%8.2%5.5%6.7%6.7%5.5%3%3%1.3%0.4%0.22%0.03%
Dec 202520.2%16.5%20.2%9.1%6%6%7.4%5%4.1%3.3%1.5%0.44%0.21%0.03%
Jan 202622.4%18.3%18.3%10%5.5%5.5%6.7%4.5%3.7%3%1.3%0.49%0.12%0.02%
Feb 202621.9%17.9%17.9%9.8%6.6%5.4%6.6%5.4%3.6%2.9%1.3%0.59%0.13%0.03%
Mar 202624.5%16.4%16.4%9%6%4.9%7.4%6%4%2.7%1.5%0.99%0.12%0.02%
Apr 202625.3%16.9%16.9%9.2%5.1%6.2%6.2%5.1%4.2%2.8%1.5%0.56%0.1%0.02%
May 202624.2%16.2%16.2%8.8%5.9%7.3%7.3%4.8%4%2.7%1.8%0.65%0.11%0.02%
Jun 202626%14.2%17.4%9.5%5.2%7.8%6.4%5.2%3.5%2.9%1.6%0.38%0.08%0.02%
Jul 202624.5%20%16.4%8.9%4.9%6%6%4.9%3.3%3.3%1.5%0.29%0.07%0.02%
Aug 202624.9%16.7%16.7%9.1%6.1%6.1%7.5%4.1%4.1%2.7%1.5%0.37%0.08%0.02%
Sep 202624.4%20%16.3%8.9%4.9%6%6%6%3.3%2.7%1.2%0.29%0.08%0.02%
Oct 202625.4%20.8%13.9%7.6%6.2%6.2%6.2%5.1%3.4%3.4%1.3%0.25%0.12%0.01%

How has branded search for SNHU and University of Phoenix changed worldwide over the last 12 months?

3 findings

How did search popularity change for university online degrees worldwide in October 2026?

2 changes

  1. In October 2026, University of Phoenix gained share of searches among university online degrees worldwide, from 24.4% to 25.4%.

  2. In October 2026, SNHU lost share of searches among university online degrees worldwide, from 8.9% to 7.6%.

How are SNHU’s and University of Phoenix’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using SNHU’s and University of Phoenix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SNHU

1 branded search term

  • snhu

University of Phoenix

1 branded search term

  • university of phoenix

How the Brand Demand Index is measured

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