Arctic vs NZXT:Which is searched more?
In August 2026, Arctic had more branded searches than NZXT among cpu cooler brands worldwide. Arctic was estimated to have 201K branded searches compared to NZXT’s 165K, and held a 13% Share of Search versus NZXT’s 10.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Arctic or NZXT?
Compare the cpu cooler brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Arctic, NZXT. The figures are in the table below the chart.
View monthly share of search table
| Month | Arctic | NZXT |
|---|---|---|
| Oct 2025 | 14.4% | 14.4% |
| Nov 2025 | 12.1% | 18.1% |
| Dec 2025 | 14.4% | 17.6% |
| Jan 2026 | 16.5% | 11% |
| Feb 2026 | 15.6% | 12.7% |
| Mar 2026 | 13.7% | 11.2% |
| Apr 2026 | 13.4% | 11% |
| May 2026 | 15.6% | 10.5% |
| Jun 2026 | 12.9% | 12.9% |
| Jul 2026 | 16.1% | 10.8% |
| Aug 2026 | 13% | 10.7% |
| Sep 2026 | — | — |
How has the Arctic and NZXT comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Arctic took it in January 2026.
- Across the 11 months ending August 2026, Arctic’s estimated Share of Search among cpu cooler brands worldwide moved from 14.4% to 13%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 11 months ending August 2026, NZXT’s estimated Share of Search among cpu cooler brands worldwide moved from 14.4% to 10.7%, and its estimated monthly branded searches moved from 246K to 165K.
How did search popularity change for cpu cooler brands worldwide in August 2026?
2 changes
In August 2026, Arctic lost estimated Share of Search among cpu cooler brands worldwide, from 16.1% to 13%.
Estimated monthly branded searches for NZXT worldwide fell 32.9% over 11 measured months, from 246K to 165K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Arctic’s and NZXT’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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