Brandwave

Apple Podcasts vs Castbox:Which is more popular by branded search?

In August 2026, Apple Podcasts had more branded searches than Castbox among podcast apps worldwide. Apple Podcasts was estimated to have 201K branded searches compared to Castbox’s 18.1K, and held a 0.36% Share of Search versus Castbox’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among podcast apps worldwide in August 2026Which is more popular in search, Apple Podcasts or Castbox?
Apple Podcasts0.36%201K searches
vs
Castbox0.03%18.1K searches

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Which is more popular in search, Apple Podcasts or Castbox?

Compare the apps people listen to podcasts in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Apple Podcasts and Castbox among podcast apps worldwide, by month

Share of Search by month for Apple Podcasts, Castbox. The figures are in the table below the chart.

View monthly share of search table
MonthSpotifyApple PodcastsOvercastPocket CastsCastbox
Oct 202599.6%0.29%0.07%0.04%0.03%
Nov 202599.6%0.29%0.07%0.04%0.03%
Dec 202599.6%0.29%0.07%0.04%0.03%
Jan 202699.5%0.36%0.09%0.05%0.02%
Feb 202699.5%0.36%0.07%0.05%0.03%
Mar 202699.6%0.29%0.07%0.04%0.02%
Apr 202699.6%0.29%0.07%0.04%0.02%
May 202699.6%0.29%0.07%0.03%0.02%
Jun 202699.6%0.29%0.07%0.03%0.02%
Jul 202699.5%0.3%0.09%0.04%0.03%
Aug 202699.5%0.36%0.09%0.04%0.03%
Sep 2026—————

How has the Apple Podcasts and Castbox comparison changed over the last 12 months?

  • Apple Podcasts was ahead of Castbox in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Apple Podcasts’ estimated Share of Search among podcast apps worldwide moved from 0.29% to 0.36%, and its estimated monthly branded searches held steady at 201K.
  • Across the 11 months ending August 2026, Castbox’s estimated Share of Search among podcast apps worldwide held steady at 0.03%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for podcast apps worldwide in August 2026?

  1. Estimated monthly branded searches for Castbox worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Apple Podcasts’ and Castbox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Apple Podcasts

1 branded search term

  • apple podcasts

Castbox

1 branded search term

  • castbox

How the Brand Demand Index is measured

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Put your own brand in this comparison

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