Amazon Merch on Demand vs Zazzle:Which is searched more?
In September 2026, Zazzle had more branded searches than Amazon Merch on Demand among print on demand platforms worldwide. Zazzle had about 368,000 branded searches, while Amazon Merch on Demand had 49,300. Zazzle made up 15.9% of all print on demand platform searches we track, and Amazon Merch on Demand accounted for 2.1%. These are worldwide searches for English-language branded terms.
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Is Amazon Merch on Demand or Zazzle more popular in search?
Compare the platforms used to print and ship products on demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Zazzle, Amazon Merch on Demand. The figures are in the table below the chart.
View monthly share of searches table
| Month | Redbubble | Printify | Zazzle | Printful | Fourthwall | Society6 | Amazon Merch on Demand | Gooten | Gelato |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 30.3% | 30.3% | 16.6% | 13.6% | 2.7% | 2.7% | 3.3% | 0.36% | 0.13% |
| Nov 2025 | 35.2% | 23.7% | 19.4% | 13% | 2.6% | 3.2% | 2.6% | 0.29% | 0.13% |
| Dec 2025 | 36.5% | 24.6% | 16.4% | 13.4% | 2.7% | 3.3% | 2.7% | 0.3% | 0.13% |
| Jan 2026 | 34.4% | 28.3% | 15.5% | 12.7% | 3.1% | 3.1% | 2.5% | 0.28% | 0.1% |
| Feb 2026 | 39.7% | 21.8% | 17.8% | 11.9% | 3.6% | 2.4% | 2.4% | 0.26% | 0.12% |
| Mar 2026 | 32.9% | 22.1% | 18.1% | 12.1% | 9.9% | 2.4% | 2.2% | 0.22% | 0.12% |
| Apr 2026 | 37.1% | 20.4% | 20.4% | 13.7% | 3.4% | 2.2% | 2.5% | 0.24% | 0.13% |
| May 2026 | 33.3% | 27.2% | 18.2% | 12.2% | 3.7% | 2.4% | 2.7% | 0.27% | 0.15% |
| Jun 2026 | 34.8% | 28.5% | 15.6% | 12.7% | 3.1% | 2.6% | 2.3% | 0.28% | 0.12% |
| Jul 2026 | 36.5% | 24.4% | 16.3% | 13.3% | 4% | 2.7% | 2.4% | 0.29% | 0.16% |
| Aug 2026 | 34.4% | 28.1% | 15.4% | 12.6% | 3.8% | 3.1% | 2.3% | 0.28% | 0.15% |
| Sep 2026 | 35.5% | 29% | 15.9% | 10.6% | 3.9% | 2.6% | 2.1% | 0.28% | 0.16% |
How has the Amazon Merch on Demand and Zazzle comparison changed over the last 12 months?
3 findings
- Zazzle was ahead of Amazon Merch on Demand in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Merch on Demand’s share of searches among print on demand platforms worldwide moved from 3.3% to 2.1%, and its estimated monthly branded searches moved from 90K to 49.3K.
- Across the 12 months ending September 2026, Zazzle’s share of searches among print on demand platforms worldwide moved from 16.6% to 15.9%, and its estimated monthly branded searches moved from 450K to 368K.
How did search popularity change for print on demand platforms worldwide in September 2026?
2 changes
Estimated monthly branded searches for Amazon Merch on Demand worldwide fell 45.2% over 12 measured months, from 90K to 49.3K in September 2026.
Estimated monthly branded searches for Zazzle worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Amazon Merch on Demand’s and Zazzle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Merch on Demand
2 branded search terms
- amazon merch on demand
- merch by amazon
Zazzle
1 branded search term
- zazzle
Other head-to-heads among print on demand platforms
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