Amazon Luna vs Shadow PC:Which is more popular?
In September 2026, Amazon Luna had more branded searches than Shadow PC among cloud gaming platforms worldwide. Amazon Luna had about 550,000 branded searches, while Shadow PC had 110,000. Amazon Luna made up 10.2% of all cloud gaming platform searches we track, and Shadow PC accounted for 2%. When we asked ChatGPT and Google AI Overviews about cloud gaming platforms, Amazon Luna appeared in three of the five answers and Shadow PC in two. Amazon Luna was mentioned before Shadow PC in three out of four answers that named either.
Who do people search for more?
Amazon Luna, about 5 searches for every 1 for Shadow PC
Who does AI mention more?
Amazon Luna, mentioned in 3 of 5 answers, Shadow PC in 2
Who does AI recommend more?
Amazon Luna, named ahead of Shadow PC in 3 of 4 answers
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Top cloud gaming platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon Luna was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Shadow PC was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Amazon Luna was listed before Shadow PC in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
GeForce Now1st
Xbox Cloud Gaming2nd- Amazon Luna3rd
Boosteroid4th
Shadow PC5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- GeForce Now5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Xbox Cloud Gaming5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amazon Luna3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Boosteroid2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Shadow PC2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about cloud gaming platforms
5 answers
Asked ChatGPT
“Which cloud gaming platform should I use?”
Asked ChatGPT
“What are the best cloud gaming platforms?”
Asked ChatGPT
“What's the best cloud gaming platform for any device?”
Searched Google, AI Overview
“cloud gaming platforms”
Searched Google, AI Overview
“cloud gaming app”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Amazon Luna or Shadow PC more popular in search?
This chart shows how often people search Google for Amazon Luna and Shadow PC by name. Each line represents a brand's share of searches for all five cloud gaming platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Amazon Luna, Shadow PC. The figures are in the table below the chart.
View monthly share of searches table
| Month | GeForce Now | Xbox Cloud Gaming | Amazon Luna | Boosteroid | Shadow PC |
|---|---|---|---|---|---|
| Oct 2025 | 38% | 46.6% | 9.4% | 4.2% | 1.9% |
| Nov 2025 | 30.6% | 55.9% | 9.2% | 2.7% | 1.5% |
| Dec 2025 | 39.2% | 47.9% | 7.9% | 3.5% | 1.6% |
| Jan 2026 | 38.1% | 46.6% | 9.3% | 4.2% | 1.9% |
| Feb 2026 | 37.9% | 46.4% | 9.3% | 4.2% | 2.3% |
| Mar 2026 | 43% | 43% | 7.1% | 4.7% | 2.1% |
| Apr 2026 | 37.1% | 45.4% | 11.2% | 4.1% | 2.2% |
| May 2026 | 37.9% | 46.4% | 9.3% | 4.2% | 2.3% |
| Jun 2026 | 37.1% | 45.4% | 11.2% | 4.1% | 2.2% |
| Jul 2026 | 36.3% | 44.5% | 13.4% | 4% | 1.8% |
| Aug 2026 | 38.1% | 46.6% | 9.3% | 4.2% | 1.9% |
| Sep 2026 | 41.6% | 41.6% | 10.2% | 4.6% | 2% |
How has the Amazon Luna and Shadow PC comparison changed over the last 12 months?
3 findings
- Amazon Luna was ahead of Shadow PC in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Luna’s share of searches among cloud gaming platforms worldwide moved from 9.4% to 10.2%, and its estimated monthly branded searches moved from 450K to 550K.
- Across the 12 months ending September 2026, Shadow PC’s share of searches among cloud gaming platforms worldwide moved from 1.9% to 2%, and its estimated monthly branded searches moved from 90.5K to 110K.
How did search popularity change for cloud gaming platforms worldwide in September 2026?
2 changes
In September 2026, Amazon Luna gained share of searches among cloud gaming platforms worldwide, from 9.3% to 10.2%.
Estimated monthly branded searches for Shadow PC worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Amazon Luna’s and Shadow PC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Luna
1 branded search term
- amazon luna
Shadow PC
1 branded search term
- shadow pc
Other head-to-heads among cloud gaming platforms
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