Always vs Libra:Which is searched more?
Always and Libra do not both have a measured month among period care brands worldwide yet. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Always or Libra?
Compare the pad, tampon and period underwear brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Always, Libra. The figures are in the table below the chart.
View monthly share of search table
| Month | Stayfree | Modibodi | Thinx | Always | Libra |
|---|---|---|---|---|---|
| Oct 2025 | 47% | 36.7% | 16.3% | — | — |
| Nov 2025 | 41.8% | 40.2% | 18% | — | — |
| Dec 2025 | 43.1% | 35.6% | 21.4% | — | — |
| Jan 2026 | 37.6% | 35.8% | 26.6% | — | — |
| Feb 2026 | 34.8% | 27.5% | 37.6% | — | — |
| Mar 2026 | 43.2% | 27.6% | 29.1% | — | — |
| Apr 2026 | 40.5% | 28.7% | 30.8% | — | — |
| May 2026 | 33.6% | 36.8% | 29.6% | — | — |
| Jun 2026 | 32.6% | 38.9% | 28.5% | — | — |
| Jul 2026 | 34% | 37.1% | 29% | — | — |
| Aug 2026 | 44.2% | 35.9% | 19.9% | — | — |
| Sep 2026 | 51.4% | 34.4% | 14.2% | — | — |
How did search popularity change for period care brands worldwide in September 2026?
0 changes
Neither Always nor Libra moved beyond provider rounding among period care brands in September 2026.
Other head-to-heads among period care brands
How each brand is measured
Brandwave collects information about searches that people make online using Always’ and Libra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.