Alstom vs Thales:Which is more popular by branded search?
In August 2026, Alstom and Thales were level on Share of Search among railway software worldwide, with an estimated 246K branded searches each, at 34.6% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Alstom or Thales?
Compare the railway software motorists use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Alstom, Thales. The figures are in the table below the chart.
View monthly share of search table
| Month | Alstom | Thales | Trimble | Wabtec | Hitachi Rail | Siemens Mobility |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.9% | 37.8% | 20.6% | 5.1% | 2.8% | 2.8% |
| Nov 2025 | 32.4% | 39.6% | 17.7% | 4.4% | 2.4% | 3.6% |
| Dec 2025 | 31.9% | 39% | 17.5% | 5.2% | 2.9% | 3.5% |
| Jan 2026 | 32.1% | 39.2% | 17.6% | 5.3% | 2.9% | 2.9% |
| Feb 2026 | 28% | 41.9% | 18.8% | 5.6% | 2.5% | 3.1% |
| Mar 2026 | 30.9% | 37.8% | 20.6% | 5.1% | 2.8% | 2.8% |
| Apr 2026 | 39.2% | 32.1% | 17.6% | 5.3% | 2.9% | 2.9% |
| May 2026 | 30.7% | 37.5% | 20.6% | 5.1% | 2.8% | 3.4% |
| Jun 2026 | 30.2% | 36.9% | 20.2% | 6.1% | 3.3% | 3.3% |
| Jul 2026 | 31.7% | 38.8% | 17.4% | 5.2% | 3.5% | 3.5% |
| Aug 2026 | 34.6% | 34.6% | 19% | 5.7% | 3.1% | 3.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Alstom and Thales comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Alstom took it in April 2026, Thales took it in May 2026.
- Across the 11 months ending August 2026, Alstom’s estimated Share of Search among railway software worldwide moved from 30.9% to 34.6%, and its estimated monthly branded searches moved from 301K to 246K.
- Across the 11 months ending August 2026, Thales’ estimated Share of Search among railway software worldwide moved from 37.8% to 34.6%, and its estimated monthly branded searches moved from 368K to 246K.
How did search popularity change for railway software worldwide in August 2026?
2 changes
In August 2026, Alstom overtook Thales to take the highest estimated Share of Search among railway software worldwide, at 34.6%.
In August 2026, Thales lost estimated Share of Search among railway software worldwide, from 38.8% to 34.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Alstom’s and Thales’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.