AKG vs Audio-Technica:Which is more popular by branded search?
In August 2026, Audio-Technica had more branded searches than AKG among studio headphone brands worldwide. Audio-Technica was estimated to have 282K branded searches compared to AKG’s 90.5K, and held an 8.4% Share of Search versus AKG’s 2.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, AKG or Audio-Technica?
Compare the studio headphone brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Audio-Technica, AKG. The figures are in the table below the chart.
View monthly share of search table
| Month | Sony | Audio-Technica | Beyerdynamic | Sennheiser | AKG | Focal Car Audio |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.3% | 11.3% | 6.2% | 4.1% | 3% | 0.1% |
| Nov 2025 | 74.6% | 11.2% | 7.1% | 4% | 3% | 0.08% |
| Dec 2025 | 76% | 11.2% | 6.2% | 3.4% | 3.1% | 0.07% |
| Jan 2026 | 76.4% | 11.3% | 6% | 3.3% | 3.1% | 0.1% |
| Feb 2026 | 77% | 10.2% | 6.1% | 3.4% | 3.1% | 0.19% |
| Mar 2026 | 77% | 9.7% | 6% | 4% | 3.1% | 0.15% |
| Apr 2026 | 78.7% | 9.5% | 5.1% | 3.4% | 3.2% | 0.13% |
| May 2026 | 78.2% | 9.6% | 5.2% | 3.7% | 3.2% | 0.13% |
| Jun 2026 | 78.2% | 9.8% | 5.2% | 3.5% | 3.2% | 0.1% |
| Jul 2026 | 81.2% | 8.6% | 4.4% | 3% | 2.7% | 0.09% |
| Aug 2026 | 81.4% | 8.4% | 4.5% | 3% | 2.7% | 0.07% |
| Sep 2026 | — | — | — | — | — | — |
How has the AKG and Audio-Technica comparison changed over the last 12 months?
3 findings
- Audio-Technica was ahead of AKG in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, AKG’s estimated Share of Search among studio headphone brands worldwide moved from 3% to 2.7%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 11 months ending August 2026, Audio-Technica’s estimated Share of Search among studio headphone brands worldwide moved from 11.3% to 8.4%, and its estimated monthly branded searches moved from 337K to 282K.
How did search popularity change for studio headphone brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Audio-Technica worldwide fell 16.3% over 11 measured months, from 337K to 282K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using AKG’s and Audio-Technica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AKG
1 branded search term
- akg
Audio-Technica
6 branded search terms
- audio technica
- audio technica headphones
- audio-technica
- audio-technica com
- audio-technica headphone
- headphone audio-technica
Put your own brand in this comparison
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