11x vs Apollo:Which is more popular by branded search?
In August 2026, Apollo had more branded searches than 11x among AI sales agents worldwide. Apollo was estimated to have 518K branded searches compared to 11x’s 22.2K, and held a 94.9% Share of Search versus 11x’s 4.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, 11x or Apollo?
Compare the tools that automate outbound sales work. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Apollo, 11x. The figures are in the table below the chart.
View monthly share of search table
| Month | Apollo | 11x | Outreach | Clay | Regie.ai |
|---|---|---|---|---|---|
| Oct 2025 | 91.1% | 6.9% | 0.89% | 0.61% | 0.41% |
| Nov 2025 | 94.5% | 4% | 0.6% | 0.53% | 0.29% |
| Dec 2025 | 93.6% | 4.8% | 0.72% | 0.51% | 0.35% |
| Jan 2026 | 93.6% | 4.9% | 0.71% | 0.53% | 0.28% |
| Feb 2026 | 93.6% | 4.9% | 0.73% | 0.53% | 0.28% |
| Mar 2026 | 94.8% | 4.1% | 0.64% | 0.36% | 0.19% |
| Apr 2026 | 95.5% | 3.4% | 0.6% | 0.3% | 0.16% |
| May 2026 | 94.1% | 4.9% | 0.51% | 0.36% | 0.13% |
| Jun 2026 | 94.9% | 4.1% | 0.54% | 0.35% | 0.16% |
| Jul 2026 | 94.9% | 4.1% | 0.52% | 0.35% | 0.13% |
| Aug 2026 | 94.9% | 4.1% | 0.5% | 0.44% | 0.13% |
| Sep 2026 | — | — | — | — | — |
How has the 11x and Apollo comparison changed over the last 12 months?
3 findings
- Apollo was ahead of 11x in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, 11x’s estimated Share of Search among AI sales agents worldwide moved from 6.9% to 4.1%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 11 months ending August 2026, Apollo’s estimated Share of Search among AI sales agents worldwide moved from 91.1% to 94.9%, and its estimated monthly branded searches moved from 356K to 518K.
How did search popularity change for AI sales agents worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using 11x’s and Apollo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
11x
1 branded search term
- 11x
Apollo
21 branded search terms
- apollo extension chrome
- apollo io
- apollo io app
- apollo io chrome extension
- apollo io cost
- apollo io crm
- apollo io email
- apollo io extension
- apollo io extension chrome
- apollo io extension download
- apollo io extension for chrome
- apollo io pricing
- apollo lead generation
- Apollo.io
- apollo.io b2b sales intelligence
- apollo.io pricing
- apollo.io sales intelligence
- app apollo io
- appapollo io
- io apollo
- www apollo io

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