Brandwave

AI sales agents:Which brands are most popular in search?

In August 2026, Apollo was the most searched among AI sales agents worldwide, with an estimated 518K branded searches and 94.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Apollo94.9%
  2. 11x4.1%
  3. Outreach0.5%
  4. Clay0.44%
  5. Regie.ai0.13%

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Share of SearchLeaderboard

Compare the tools that automate outbound sales work. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among AI sales agents worldwide, by month

Share of Search by month for Apollo, 11x. The figures are in the table below the chart.

View monthly share of search table
MonthApollo11xOutreachClayRegie.ai
Oct 202591.1%6.9%0.89%0.61%0.41%
Nov 202594.5%4%0.6%0.53%0.29%
Dec 202593.6%4.8%0.72%0.51%0.35%
Jan 202693.6%4.9%0.71%0.53%0.28%
Feb 202693.6%4.9%0.73%0.53%0.28%
Mar 202694.8%4.1%0.64%0.36%0.19%
Apr 202695.5%3.4%0.6%0.3%0.16%
May 202694.1%4.9%0.51%0.36%0.13%
Jun 202694.9%4.1%0.54%0.35%0.16%
Jul 202694.9%4.1%0.52%0.35%0.13%
Aug 202694.9%4.1%0.5%0.44%0.13%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Apollo

    94.9%

    Held 1st. 518K estimated branded searches, -0.1% vs prior month. Share -0.1 points.

  2. 2.11x

    4.1%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Outreach

    0.5%

    Held 3rd. 2.8K estimated branded searches, -2.8% vs prior month. Share 0 points.

  4. 4.Clay

    0.44%

    Held 4th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.1 points.

  5. 5.Regie.ai

    0.13%

    Held 5th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among AI sales agents worldwide?

In August 2026, Apollo was the most searched among AI sales agents worldwide, with an estimated 518K branded searches and 94.9% estimated Share of Search within this set. 11x is in 2nd place, 90.8 percentage points behind at 4.1% Share of Search.

Global AI sales agents, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Apollo91.1% → 94.9%95.5%Apr 202691.1%Oct 20251st
11x6.9% → 4.1%6.9%Oct 20253.4%Apr 20262nd
Outreach0.89% → 0.5%0.89%Oct 20250.5%Aug 20263rd
Clay0.61% → 0.44%0.61%Oct 20250.3%Apr 20264th
Regie.ai0.41% → 0.13%0.41%Oct 20250.13%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Apollo’s estimated Share of Search among AI sales agents worldwide increased from 91.1% to 94.9%.
  • Across the 11 months ending August 2026, 11x’s estimated Share of Search among AI sales agents worldwide decreased from 6.9% to 4.1%.
  • Across the 11 months ending August 2026, Apollo’s estimated Share of Search among AI sales agents worldwide peaked at 95.5% in April 2026 and was lowest at 91.1% in October 2025.
  • Across the 11 months ending August 2026, 11x’s estimated Share of Search among AI sales agents worldwide peaked at 6.9% in October 2025 and was lowest at 3.4% in April 2026.
  • Across the 11 months ending August 2026, Outreach, Clay and Regie.ai held steady: their estimated Share of Search among AI sales agents worldwide each moved less than 0.5 percentage points.

How did search popularity change for AI sales agents worldwide in August 2026?

  1. Estimated monthly branded searches for Apollo worldwide rose 45.8% over 11 measured months, from 356K to 518K in August 2026.

  2. Estimated monthly branded searches for Regie.ai worldwide fell 55% over 11 measured months, from 1.6K to 720 in August 2026.

  3. Estimated monthly branded searches for Outreach worldwide fell 20.5% over 11 measured months, from 3.5K to 2.8K in August 2026.

  4. Estimated monthly branded searches for 11x worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How the Brand Demand Index is measured

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