Brandwave

Irwin vs Knipex:Which is searched more?

In September 2026, Knipex had more branded searches than Irwin among wire cutters brands worldwide. Knipex was estimated to have 201K branded searches compared to Irwin’s 4.4K, and held an 8.1% Share of Search versus Irwin’s 0.18%. These are worldwide searches for English-language branded terms.

Share of Search among wire cutters brands worldwide in September 2026Which is more popular in search, Irwin or Knipex?
Irwin0.18%4.4K searches
vs
Knipex8.1%201K searches

Follow Irwin vs Knipex and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Irwin or Knipex?

Compare the wire cutters brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Irwin and Knipex among wire cutters brands worldwide, by month

Share of Search by month for Knipex, Irwin. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeCraftsmanKnipexCrescentBahcoIrwin
Oct 202579%8.7%7.1%3.2%1.7%0.23%
Nov 202579.5%8.7%7.1%2.7%1.8%0.19%
Dec 202577.5%10.4%7%3.2%1.7%0.19%
Jan 202674.1%12.2%8.1%3.7%1.6%0.22%
Feb 202672.2%14.5%7.9%3.6%1.6%0.21%
Mar 202669.4%17.1%7.6%3.5%2.3%0.2%
Apr 202672.2%14.5%7.9%3.6%1.6%0.21%
May 202672.6%14.6%6.5%4.4%1.6%0.21%
Jun 202673.4%14.8%6.6%3.7%1.3%0.18%
Jul 202673.4%14.8%6.6%3.7%1.3%0.18%
Aug 202672.4%14.6%8%3.6%1.3%0.17%
Sep 202674.1%12.2%8.1%3.7%1.6%0.18%

How has the Irwin and Knipex comparison changed over the last 12 months?

  • Knipex was ahead of Irwin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Irwin’s estimated Share of Search among wire cutters brands worldwide moved from 0.23% to 0.18%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among wire cutters brands worldwide moved from 7.1% to 8.1%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for wire cutters brands worldwide in September 2026?

  1. Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

Other head-to-heads among wire cutters brands

How each brand is measured

Brandwave collects information about searches that people make online using Irwin’s and Knipex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Irwin

1 branded search term

  • irwin tools

Knipex

1 branded search term

  • knipex

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.