Caterpillar vs Doosan:Which is searched more?
In September 2026, Caterpillar had more branded searches than Doosan among wheel loader brands worldwide. Caterpillar was estimated to have 2.4K branded searches compared to Doosan’s 1K, and held a 4.4% Share of Search versus Doosan’s 1.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Caterpillar or Doosan?
Compare the wheel loader brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Caterpillar, Doosan. The figures are in the table below the chart.
View monthly share of search table
| Month | Case | Hyundai Construction Equipment | Bobcat | Avant Tecno | JCB | Caterpillar | Doosan | Hitachi |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.5% | 21.6% | 19.1% | 15.5% | 5.7% | 4.6% | 2.1% | 2.1% |
| Nov 2025 | 28.8% | 22.3% | 19.9% | 14.5% | 5.9% | 4.8% | 1.6% | 2.1% |
| Dec 2025 | 28% | 20.2% | 27.1% | 13.2% | 4.3% | 3.6% | 1.9% | 1.5% |
| Jan 2026 | 27.2% | 21.3% | 26.3% | 14.2% | 4.2% | 3.5% | 1.9% | 1.5% |
| Feb 2026 | 28.9% | 24.1% | 20% | 14.5% | 4.8% | 4% | 2.1% | 1.6% |
| Mar 2026 | 32.4% | 22.1% | 18.3% | 13.3% | 5.5% | 4.4% | 2% | 2% |
| Apr 2026 | 32.7% | 21.9% | 19.6% | 12.9% | 5.8% | 3.9% | 1.6% | 1.6% |
| May 2026 | 33.1% | 22% | 19.8% | 13.1% | 4.8% | 3.9% | 1.6% | 1.6% |
| Jun 2026 | 33.8% | 24.3% | 16.5% | 13.4% | 4.8% | 4% | 1.7% | 1.5% |
| Jul 2026 | 32.4% | 23.8% | 18.4% | 12.1% | 5.4% | 4.5% | 1.9% | 1.6% |
| Aug 2026 | 32.2% | 24.7% | 18.2% | 12% | 5.3% | 4.4% | 1.6% | 1.6% |
| Sep 2026 | 30% | 24.4% | 18% | 13.1% | 6.5% | 4.4% | 1.8% | 1.8% |
How has the Caterpillar and Doosan comparison changed over the last 12 months?
3 findings
- Caterpillar was ahead of Doosan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Caterpillar’s estimated Share of Search among wheel loader brands worldwide moved from 4.6% to 4.4%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 12 months ending September 2026, Doosan’s estimated Share of Search among wheel loader brands worldwide moved from 2.1% to 1.8%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for wheel loader brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Doosan worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
Estimated monthly branded searches for Caterpillar worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
Other head-to-heads among wheel loader brands
Case vs Hyundai Construction Equipment: compare search popularity
Case vs Bobcat: compare search popularity
Case vs Avant Tecno: compare search popularity
Case vs JCB: compare search popularity- Hyundai Construction Equipment vs Bobcat: compare search popularity
- Hyundai Construction Equipment vs Avant Tecno: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using Caterpillar’s and Doosan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Caterpillar
1 branded search term
- cat digger
Doosan
1 branded search term
- doosan wheel loader
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.