Case vs Caterpillar:Which is searched more?
In September 2026, Case had more branded searches than Caterpillar among wheel loader brands worldwide. Case was estimated to have 16.5K branded searches compared to Caterpillar’s 2.4K, and held a 30% Share of Search versus Caterpillar’s 4.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Case or Caterpillar?
Compare the wheel loader brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Case, Caterpillar. The figures are in the table below the chart.
View monthly share of search table
| Month | Case | Hyundai Construction Equipment | Bobcat | Avant Tecno | JCB | Caterpillar | Doosan | Hitachi |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.5% | 21.6% | 19.1% | 15.5% | 5.7% | 4.6% | 2.1% | 2.1% |
| Nov 2025 | 28.8% | 22.3% | 19.9% | 14.5% | 5.9% | 4.8% | 1.6% | 2.1% |
| Dec 2025 | 28% | 20.2% | 27.1% | 13.2% | 4.3% | 3.6% | 1.9% | 1.5% |
| Jan 2026 | 27.2% | 21.3% | 26.3% | 14.2% | 4.2% | 3.5% | 1.9% | 1.5% |
| Feb 2026 | 28.9% | 24.1% | 20% | 14.5% | 4.8% | 4% | 2.1% | 1.6% |
| Mar 2026 | 32.4% | 22.1% | 18.3% | 13.3% | 5.5% | 4.4% | 2% | 2% |
| Apr 2026 | 32.7% | 21.9% | 19.6% | 12.9% | 5.8% | 3.9% | 1.6% | 1.6% |
| May 2026 | 33.1% | 22% | 19.8% | 13.1% | 4.8% | 3.9% | 1.6% | 1.6% |
| Jun 2026 | 33.8% | 24.3% | 16.5% | 13.4% | 4.8% | 4% | 1.7% | 1.5% |
| Jul 2026 | 32.4% | 23.8% | 18.4% | 12.1% | 5.4% | 4.5% | 1.9% | 1.6% |
| Aug 2026 | 32.2% | 24.7% | 18.2% | 12% | 5.3% | 4.4% | 1.6% | 1.6% |
| Sep 2026 | 30% | 24.4% | 18% | 13.1% | 6.5% | 4.4% | 1.8% | 1.8% |
How has the Case and Caterpillar comparison changed over the last 12 months?
3 findings
- Case was ahead of Caterpillar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Case’s estimated Share of Search among wheel loader brands worldwide moved from 29.5% to 30%, and its estimated monthly branded searches moved from 18.7K to 16.5K.
- Across the 12 months ending September 2026, Caterpillar’s estimated Share of Search among wheel loader brands worldwide moved from 4.6% to 4.4%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
How did search popularity change for wheel loader brands worldwide in September 2026?
2 changes

In September 2026, Case lost estimated Share of Search among wheel loader brands worldwide, from 32.2% to 30%.

Estimated monthly branded searches for Caterpillar worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
Other head-to-heads among wheel loader brands

Case vs Hyundai Construction Equipment: compare search popularity
Case vs Bobcat: compare search popularity
Case vs Avant Tecno: compare search popularity
Case vs JCB: compare search popularity
Hyundai Construction Equipment vs Bobcat: compare search popularity
Hyundai Construction Equipment vs Avant Tecno: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using Case’s and Caterpillar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Case
2 branded search terms
- case construction
- case skid steer
Caterpillar
1 branded search term
- cat digger

Put your own brand in this comparison
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