Brandwave

Quiksilver vs Roxy:Which is searched more?

In September 2026, Roxy had more branded searches than Quiksilver among wetsuit brands worldwide. Roxy was estimated to have 550K branded searches compared to Quiksilver’s 246K, and held a 29.9% Share of Search versus Quiksilver’s 13.4%. These are worldwide searches for English-language branded terms.

Share of Search among wetsuit brands worldwide in September 2026Which is more popular in search, Quiksilver or Roxy?
Quiksilver13.4%246K searches
vs
Roxy29.9%550K searches

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Which is more popular in search, Quiksilver or Roxy?

Compare the wetsuit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Quiksilver and Roxy among wetsuit brands worldwide, by month

Share of Search by month for Roxy, Quiksilver. The figures are in the table below the chart.

View monthly share of search table
MonthRoxyBillabongRip CurlO'NeillQuiksilverCressiXcel
Oct 202525%25%20.4%13.8%13.7%1.5%0.67%
Nov 202525.7%25.7%21%14.2%11.5%1.3%0.69%
Dec 202525.1%25.1%20.5%13.8%13.7%1.2%0.55%
Jan 202629.1%23.8%19.4%13.1%13%1.2%0.43%
Feb 202626.8%26.8%17.9%14.8%12%1.3%0.48%
Mar 202626.8%26.8%17.9%14.8%12%1.3%0.48%
Apr 202627.5%27.5%18.4%12.4%12.3%1.4%0.6%
May 202626.7%26.7%17.8%14.7%11.9%1.6%0.59%
Jun 202626.5%26.5%17.7%14.6%11.8%2.4%0.48%
Jul 202629.7%24.3%16.2%16.4%10.8%2.2%0.44%
Aug 202626.5%26.5%17.7%14.6%11.8%2.4%0.48%
Sep 202629.9%24.5%16.4%13.5%13.4%1.8%0.54%

How has the Quiksilver and Roxy comparison changed over the last 12 months?

  • Roxy was ahead of Quiksilver in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Quiksilver’s estimated Share of Search among wetsuit brands worldwide moved from 13.7% to 13.4%, and its estimated monthly branded searches held steady at 246K.
  • Across the 12 months ending September 2026, Roxy’s estimated Share of Search among wetsuit brands worldwide moved from 25% to 29.9%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for wetsuit brands worldwide in September 2026?

  1. In September 2026, Roxy overtook Billabong to become the leader among wetsuit brands worldwide, with 29.9% estimated Share of Search.

  2. In September 2026, Quiksilver gained estimated Share of Search among wetsuit brands worldwide, from 11.8% to 13.4%.

Other head-to-heads among wetsuit brands

How each brand is measured

Brandwave collects information about searches that people make online using Quiksilver’s and Roxy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Quiksilver

1 branded search term

  • quiksilver

Roxy

1 branded search term

  • roxy

How the Brand Demand Index is measured

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