Brandwave

Lincoln Electric vs Miller:Which is more popular?

In September 2026, Lincoln Electric had more branded searches than Miller among welding cart brands worldwide. Lincoln Electric had about 107,000 branded searches, while Miller had 33,100. Lincoln Electric made up 25.1% of all welding cart brand searches we track, and Miller accounted for 7.8%. When we asked ChatGPT and Google AI Overviews about welding cart brands, Lincoln Electric and Miller each appeared in one of the four answers.

Among welding cart brands worldwide in September 2026

Who do people search for more?

Lincoln Electric, about 3 searches for every 1 for Miller

Lincoln Electric 107K searchesMiller 33.1K searches

Who does AI mention more?

Both were mentioned in 1 of 4 answers.

Lincoln Electric in 1 of 4Miller in 1 of 4

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Top welding cart brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Lincoln Electric and Miller were each mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lincoln Electric1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Miller1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hobart0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fronius0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • ESAB0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Everlast Welders0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about welding cart brands

4 answers
  • Asked ChatGPT

    “Which welding cart should I buy?”

    1. Asked ChatGPT

      “What are the best welding cart brands?”

      1. 1Lincoln Electric
      2. 2Miller
    2. Asked ChatGPT

      “What's the best welding cart for a workshop?”

      1. Searched Google, AI Overview

        “welding carts”

        Google showed no AI Overview for this search.

      2. Searched Google, AI Overview

        “welding cart for mig”

        Not named in any answer:

        Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

        Is Lincoln Electric or Miller more popular in search?

        This chart shows how often people search Google for Lincoln Electric and Miller by name. Each line represents a brand's share of searches for all six welding cart brands we track, month by month, from English-language searches worldwide.

        Lincoln Electric and Miller among welding cart brands worldwide, by month

        Share of searches by month for Lincoln Electric, Miller. The figures are in the table below the chart.

        View monthly share of searches table
        MonthHobartLincoln ElectricFroniusMillerESABEverlast Welders
        Oct 202543.1%24.5%19.4%10.6%1.7%0.62%
        Nov 202549.6%21.6%18.3%8.2%1.6%0.73%
        Dec 202552.9%20.1%15.9%8.7%1.7%0.62%
        Jan 202656.2%20%13.8%7.6%1.8%0.54%
        Feb 202646.2%24.6%17%9.3%2.3%0.67%
        Mar 202649.5%21.6%18.2%8.2%2%0.58%
        Apr 202644.5%23.7%20%9%2.2%0.64%
        May 202645.5%24.2%20.5%7.5%1.8%0.54%
        Jun 202649.7%21.6%18.3%8.2%1.6%0.59%
        Jul 202649.7%21.6%18.3%8.2%1.6%0.59%
        Aug 202647.2%25.1%17.4%7.8%1.9%0.68%
        Sep 202647.2%25.1%17.4%7.8%1.9%0.68%

        How has the Lincoln Electric and Miller comparison changed over the last 12 months?

        3 findings
        • Lincoln Electric was ahead of Miller in every measured month of the 12 months ending September 2026.
        • Across the 12 months ending September 2026, Lincoln Electric’s share of searches among welding cart brands worldwide moved from 24.5% to 25.1%, and its estimated monthly branded searches moved from 115K to 107K.
        • Across the 12 months ending September 2026, Miller’s share of searches among welding cart brands worldwide moved from 10.6% to 7.8%, and its estimated monthly branded searches moved from 49.5K to 33.1K.

        How did search popularity change for welding cart brands worldwide in September 2026?

        1 change
        1. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

        How are branded searches counted?

        3 search terms

        Brandwave collects information about searches that people make online using Lincoln Electric’s and Miller’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

        Lincoln Electric

        2 branded search terms

        • lincoln electric
        • lincoln welder

        Miller

        1 branded search term

        • miller welders

        How the Brand Demand Index is measured

        Other head-to-heads among welding cart brands

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