Brandwave

Envato vs Squarespace:Which is more popular?

In September 2026, Envato had more branded searches than Squarespace among website template marketplaces worldwide. Envato had about 1.8 million branded searches, while Squarespace had 1.5 million. Envato made up 21.2% of all website template marketplace searches we track, and Squarespace accounted for 17.4%. When we asked ChatGPT and Google AI Overviews about website template marketplaces, Envato and Squarespace each appeared in two of the five answers. Squarespace was mentioned before Envato in two out of three answers that named either.

Among website template marketplaces worldwide in September 2026

Who do people search for more?

Envato, about 22% more searches than Squarespace

Envato 1.8M searchesSquarespace 1.5M searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Envato in 2 of 5Squarespace in 2 of 5

Who does AI recommend more?

Squarespace, named ahead of Envato in 2 of 3 answers

Squarespace first in 2Envato first in 1

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Top website template marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Envato and Squarespace were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Squarespace was listed before Envato in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ThemeForest1st
  2. Framer Marketplace2nd
  3. Squarespace3rd
  4. Creative Market4th
  5. TemplateMonster5th
  6. Envato6th
  7. Figma7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ThemeForest4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Framer Marketplace3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TemplateMonster3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Figma2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Envato2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Squarespace2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Creative Market2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about website template marketplaces

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Envato or Squarespace more popular in search?

This chart shows how often people search Google for Envato and Squarespace by name. Each line represents a brand's share of searches for all seven website template marketplaces we track, month by month, from English-language searches worldwide.

Envato and Squarespace among website template marketplaces worldwide, by month

Share of searches by month for Envato, Squarespace. The figures are in the table below the chart.

View monthly share of searches table
MonthFigmaEnvatoSquarespaceThemeForestCreative MarketFramer MarketplaceTemplateMonster
Oct 202559.1%21.6%14.5%2.9%1.6%0.21%0.14%
Nov 202560.9%22.3%12.1%3%1.3%0.18%0.15%
Dec 202556.4%25.3%13.8%2.8%1.5%0.2%0.14%
Jan 202654.6%24.5%16.4%2.7%1.5%0.24%0.13%
Feb 202654.6%24.5%16.4%2.7%1.5%0.24%0.13%
Mar 202657.7%21.1%17.3%2.3%1.3%0.21%0.11%
Apr 202662%18.5%15.2%2.5%1.4%0.23%0.12%
May 202662.3%18.6%15.3%2%1.4%0.23%0.1%
Jun 202657.6%21.1%17.3%2.3%1.3%0.31%0.09%
Jul 202657.6%21.1%17.3%2.3%1.3%0.31%0.09%
Aug 202654.9%24.6%16.4%2.2%1.5%0.3%0.09%
Sep 202657.9%21.2%17.4%1.9%1.3%0.26%0.08%

How has the Envato and Squarespace comparison changed over the last 12 months?

3 findings

How did search popularity change for website template marketplaces worldwide in September 2026?

2 changes

  1. In September 2026, Squarespace gained share of searches among website template marketplaces worldwide, from 16.4% to 17.4%.

  2. In September 2026, Envato lost share of searches among website template marketplaces worldwide, from 24.6% to 21.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Envato’s and Squarespace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Envato

1 branded search term

  • envato

Squarespace

1 branded search term

  • squarespace

How the Brand Demand Index is measured

Other head-to-heads among website template marketplaces

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