Brandwave

8x8 vs Dialpad:Which is searched more?

In September 2026, 8x8 had more branded searches than Dialpad among VoIP providers worldwide. 8x8 had about 234,000 branded searches, while Dialpad had 90,500. 8x8 made up 33.7% of all VoIP provider searches we track, and Dialpad accounted for 13%. These are worldwide searches for English-language branded terms.

Share of searches among VoIP providers worldwide in September 2026Is 8x8 or Dialpad more popular in search?
8x833.7%234K searches
vs
Dialpad13%90.5K searches

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Is 8x8 or Dialpad more popular in search?

Compare the voip providers engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

8x8 and Dialpad among VoIP providers worldwide, by month

Share of searches by month for 8x8, Dialpad. The figures are in the table below the chart.

View monthly share of searches table
Month8x8RingCentralDialpadOomaVonageZoom PhoneNextiva
Oct 202536.2%27.3%11.4%9.4%11.4%4.2%0.13%
Nov 202535.4%26.8%11.2%11.2%11.2%4.1%0.13%
Dec 202531.7%28.3%11.8%11.8%11.8%4.3%0.14%
Jan 202631.7%29.2%12.3%10%12.2%4.5%0.14%
Feb 202634.9%26.8%11.1%11%11%4.9%0.15%
Mar 202632.4%28.9%12.1%9.9%12.1%4.4%0.13%
Apr 202632.4%29.9%12.5%10.2%10.2%4.6%0.14%
May 202631.2%28.4%11.7%11.7%11.7%5.2%0.16%
Jun 202622.6%30.8%15.5%12.7%12.7%5.7%0.15%
Jul 202618.8%31.1%15.7%15.7%12.8%5.7%0.15%
Aug 202626.4%29.3%12%14.7%12%5.4%0.16%
Sep 202633.7%25.5%13%13%10.7%3.9%0.13%

How has the 8x8 and Dialpad comparison changed over the last 12 months?

3 findings
  • 8x8 was ahead of Dialpad in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 8x8’s share of searches among VoIP providers worldwide moved from 36.2% to 33.7%, and its estimated monthly branded searches moved from 287K to 234K.
  • Across the 12 months ending September 2026, Dialpad’s share of searches among VoIP providers worldwide moved from 11.4% to 13%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for VoIP providers worldwide in September 2026?

2 changes
  1. In September 2026, 8x8 overtook RingCentral to become the leader among VoIP providers worldwide, with 33.7% of the searches.

  2. In September 2026, Dialpad overtook Ooma to rank 3rd among VoIP providers worldwide, with 13% of the searches.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using 8x8’s and Dialpad’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

8x8

2 branded search terms

  • 8x8
  • 8x8 inc

Dialpad

2 branded search terms

  • dialpad
  • dialpad business phone

How the Brand Demand Index is measured

Other head-to-heads among VoIP providers

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