Belvedere vs Cîroc:Which is searched more?
In September 2026, Belvedere had more branded searches than Cîroc among vodka brands worldwide. Belvedere was estimated to have 823K branded searches compared to Cîroc’s 135K, and held a 37.4% Share of Search versus Cîroc’s 6.1%. These are worldwide searches for English-language branded terms.
Follow Belvedere vs Cîroc and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Belvedere or Cîroc?
Compare the vodka brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Belvedere, Cîroc. The figures are in the table below the chart.
View monthly share of search table
| Month | Belvedere | Smirnoff | Grey Goose | Cîroc | Stolichnaya |
|---|---|---|---|---|---|
| Oct 2025 | 34% | 41.5% | 15.2% | 6.8% | 2.5% |
| Nov 2025 | 29.4% | 44% | 16.1% | 7.2% | 3.2% |
| Dec 2025 | 23.7% | 43.1% | 19.4% | 10.6% | 3.2% |
| Jan 2026 | 28.4% | 42.5% | 19% | 7% | 3.1% |
| Feb 2026 | 28.6% | 42.7% | 19.1% | 7% | 2.6% |
| Mar 2026 | 30% | 44.9% | 16.4% | 6% | 2.7% |
| Apr 2026 | 34% | 41.5% | 15.2% | 6.8% | 2.5% |
| May 2026 | 30.2% | 44.9% | 16.5% | 6.1% | 2.2% |
| Jun 2026 | 30.4% | 45.1% | 16.6% | 6.1% | 1.8% |
| Jul 2026 | 34.8% | 42.3% | 15.6% | 5.7% | 1.7% |
| Aug 2026 | 42.1% | 34.6% | 15.5% | 5.7% | 2.1% |
| Sep 2026 | 37.4% | 37.4% | 16.7% | 6.1% | 2.3% |
How has the Belvedere and Cîroc comparison changed over the last 12 months?
3 findings
- Belvedere was ahead of Cîroc in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Belvedere’s estimated Share of Search among vodka brands worldwide moved from 34% to 37.4%, and its estimated monthly branded searches moved from 673K to 823K.
- Across the 12 months ending September 2026, Cîroc’s estimated Share of Search among vodka brands worldwide moved from 6.8% to 6.1%, and its estimated monthly branded searches held steady at 135K.
How did search popularity change for vodka brands worldwide in September 2026?
1 change
In September 2026, Belvedere lost estimated Share of Search among vodka brands worldwide, from 42.1% to 37.4%.
Other head-to-heads among vodka brands
How each brand is measured
Brandwave collects information about searches that people make online using Belvedere’s and Cîroc’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.