Brandwave

CeraVe vs La Roche-Posay:Which is more popular?

In September 2026, CeraVe and La Roche-Posay were level in searches among vitamin C serum brands worldwide, with an estimated 18.1K branded searches each, at 6.8% of the total each. When we asked ChatGPT and Google AI Overviews about vitamin C serum brands, La Roche-Posay appeared in three of the four answers and CeraVe in two. La Roche-Posay was mentioned before CeraVe in two out of three answers that named either.

Among vitamin C serum brands worldwide in September 2026

Who do people search for more?

CeraVe and La Roche-Posay are searched for about as often as each other.

CeraVe 18.1K searchesLa Roche-Posay 18.1K searches

Who does AI mention more?

La Roche-Posay, mentioned in 3 of 4 answers, CeraVe in 2

La Roche-Posay in 3 of 4CeraVe in 2 of 4

Who does AI recommend more?

La Roche-Posay, named ahead of CeraVe in 2 of 3 answers

La Roche-Posay first in 2CeraVe first in 1

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Top vitamin C serum brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, La Roche-Posay was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. CeraVe was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. La Roche-Posay was listed before CeraVe in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. SkinCeuticals1st
  2. Timeless Skin Care2nd
  3. Naturium3rd
  4. CeraVe4th
  5. La Roche-Posay5th
  6. Paula's Choice6th
  7. Sunday Riley7th
  8. The Ordinary–
  9. Olay–
  10. Drunk Elephant–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SkinCeuticals3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Timeless Skin Care3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • La Roche-Posay3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CeraVe2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Naturium2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Paula's Choice1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sunday Riley1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • The Ordinary0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Olay0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Drunk Elephant0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+2 more

See every answer about vitamin C serum brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is CeraVe or La Roche-Posay more popular in search?

This chart shows how often people search Google for CeraVe and La Roche-Posay by name. Each line represents a brand's share of searches for all 12 vitamin C serum brands we track, month by month, from English-language searches worldwide.

CeraVe and La Roche-Posay among vitamin C serum brands worldwide, by month

Share of searches by month for CeraVe, La Roche-Posay. The figures are in the table below the chart.

View monthly share of searches table
MonthSkinCeuticalsTimeless Skin CareCeraVeLa Roche-PosayThe OrdinaryOlayPaula's ChoiceNaturiumDrunk ElephantMaeloveSunday RileyTruSkin
Oct 202535.9%16.6%7.4%9.1%7.4%6.1%5.5%5%2.2%1.8%1.2%1.8%
Nov 202541.1%16.5%6%7.4%7.4%4.9%5.5%4%2.2%2.7%1.2%1.2%
Dec 202534.6%23.9%4.8%8.8%7.1%4.8%5.4%3.9%2.1%2.1%1.4%1.1%
Jan 202632.6%21%7.7%7.7%7.7%5.1%5.7%5.1%1.9%2.8%1%1.5%
Feb 202637.1%18.2%8.1%8.1%8.1%4.4%5%4.4%2%2%0.88%1.6%
Mar 202635.1%22.7%6.8%8.3%6.8%4.5%5.4%3.7%2.5%2%0.89%1.3%
Apr 202634.6%22.4%8.2%8.2%6.7%4.5%5.3%3.7%2.4%2%0.73%1.3%
May 202637.5%19.8%7.3%7.3%7.3%4%5.6%4%3.2%2.2%0.79%1.2%
Jun 202638.3%21.6%5.3%6.5%6.5%4.3%5.2%3.5%3.5%3.5%0.68%1%
Jul 202638.7%21.9%5.3%6.5%6.5%4.4%5.2%4.4%2.9%2.4%0.69%1%
Aug 202638.6%21.8%5.3%6.5%6.5%5.3%5.2%3.6%2.9%2.4%0.86%1%
Sep 202635%22.7%6.8%6.8%6.8%5.5%5.4%3.7%3%2.5%0.9%0.9%

How has the CeraVe and La Roche-Posay comparison changed over the last 12 months?

3 findings

How did search popularity change for vitamin C serum brands worldwide in September 2026?

2 changes
  1. In September 2026, CeraVe overtook La Roche-Posay and The Ordinary to rank 3rd among vitamin C serum brands worldwide, with 6.8% of the searches.

  2. Estimated monthly branded searches for La Roche-Posay worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CeraVe’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CeraVe

1 branded search term

  • cerave vitamin c

La Roche-Posay

1 branded search term

  • la roche posay vitamin c

How the Brand Demand Index is measured

Other head-to-heads among vitamin C serum brands

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