Sea to Summit vs Therm-a-Rest:Which is more popular by branded search?
In August 2026, Sea to Summit had more branded searches than Therm-a-Rest among travel pillow brands worldwide. Sea to Summit was estimated to have 110K branded searches compared to Therm-a-Rest’s 49.5K, and held a 44.4% Share of Search versus Therm-a-Rest’s 20%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Sea to Summit or Therm-a-Rest?
Compare the travel pillow brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sea to Summit, Therm-a-Rest. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea to Summit | Eagle Creek | Therm-a-Rest | Cabeau | Trtl | J-Pillow |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.5% | 24.5% | 20% | 8.9% | 8.9% | 1.1% |
| Nov 2025 | 38.3% | 21% | 21% | 9.4% | 9.4% | 0.98% |
| Dec 2025 | 35.8% | 24% | 19.6% | 8.8% | 10.7% | 1.1% |
| Jan 2026 | 37.5% | 20.5% | 20.5% | 9.2% | 11.3% | 0.96% |
| Feb 2026 | 37.5% | 20.5% | 20.5% | 9.2% | 11.2% | 0.99% |
| Mar 2026 | 38.3% | 21% | 21% | 9.4% | 9.4% | 0.98% |
| Apr 2026 | 39.7% | 21.8% | 21.8% | 7.9% | 7.9% | 0.86% |
| May 2026 | 39.7% | 21.7% | 21.7% | 9.7% | 6.5% | 0.7% |
| Jun 2026 | 40.3% | 22.1% | 22.1% | 8.1% | 6.6% | 0.85% |
| Jul 2026 | 45.6% | 20.5% | 20.5% | 7.5% | 5% | 0.79% |
| Aug 2026 | 44.4% | 20% | 20% | 9% | 6% | 0.77% |
| Sep 2026 | — | — | — | — | — | — |
How has the Sea to Summit and Therm-a-Rest comparison changed over the last 12 months?
3 findings
- Sea to Summit was ahead of Therm-a-Rest in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sea to Summit’s estimated Share of Search among travel pillow brands worldwide moved from 36.5% to 44.4%, and its estimated monthly branded searches moved from 60.5K to 110K.
- Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among travel pillow brands worldwide held steady at 20%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
How did search popularity change for travel pillow brands worldwide in August 2026?
2 changes
In August 2026, Sea to Summit lost estimated Share of Search among travel pillow brands worldwide, from 45.6% to 44.4%.
In August 2026, Therm-a-Rest lost estimated Share of Search among travel pillow brands worldwide, from 20.5% to 20%.
How each brand is measured
Brandwave collects information about searches that people make online using Sea to Summit’s and Therm-a-Rest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sea to Summit
1 branded search term
- sea to summit
Therm-a-Rest
1 branded search term
- therm-a-rest
Put your own brand in this comparison
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