Brandwave

Transportation management systems:Which brands are most popular in search?

In August 2026, TMW was the most searched among transportation management systems worldwide, with an estimated 246K branded searches and 87.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. TMW87.9%
  2. Turvo9.7%
  3. Alpega1.3%
  4. McLeod Software0.68%
  5. MercuryGate0.46%

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Share of SearchLeaderboard

Compare the systems freight teams plan loads in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among transportation management systems worldwide, by month

Share of Search by month for TMW, Turvo. The figures are in the table below the chart.

View monthly share of search table
MonthTMWTurvoAlpegaMcLeod SoftwareMercuryGate
Oct 202576.1%18.7%2.5%1.4%1.4%
Nov 202572.7%21.9%2.9%1.3%1.3%
Dec 202576.3%18.8%2.5%1.3%1.1%
Jan 202687%9.6%1.9%0.85%0.67%
Feb 202680.9%13.3%3.2%1.4%1.1%
Mar 202674.9%18.5%3.7%1.6%1.3%
Apr 202675.1%18.5%3.7%1.6%1.1%
May 202679.4%15.9%2.6%1.1%0.94%
Jun 202682.3%13.5%2.2%1.2%0.8%
Jul 202685%11.5%1.9%1%0.68%
Aug 202687.9%9.7%1.3%0.68%0.46%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.TMW

    87.9%

    Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share +2.9 points.

  2. 2.Turvo

    9.7%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.Alpega

    1.3%

    Held 3rd. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  4. 4.McLeod Software

    0.68%

    Held 4th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.3 points.

  5. 5.MercuryGate

    0.46%

    Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among transportation management systems worldwide?

In August 2026, TMW was the most searched among transportation management systems worldwide, with an estimated 246K branded searches and 87.9% estimated Share of Search within this set. Turvo is in 2nd place, 78.2 percentage points behind at 9.7% Share of Search.

Global transportation management systems, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
TMW76.1% → 87.9%87.9%Aug 202672.7%Nov 20251st
Turvo18.7% → 9.7%21.9%Nov 20259.6%Jan 20262nd
Alpega2.5% → 1.3%3.7%Apr 20261.3%Aug 20263rd
McLeod Software1.4% → 0.68%1.6%Apr 20260.68%Aug 20264th
MercuryGate1.4% → 0.46%1.4%Oct 20250.46%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, TMW’s estimated Share of Search among transportation management systems worldwide increased from 76.1% to 87.9%.
  • Across the 11 months ending August 2026, Turvo’s estimated Share of Search among transportation management systems worldwide decreased from 18.7% to 9.7%.
  • Across the 11 months ending August 2026, Alpega’s estimated Share of Search among transportation management systems worldwide decreased from 2.5% to 1.3%.
  • Across the 11 months ending August 2026, McLeod Software’s estimated Share of Search among transportation management systems worldwide decreased from 1.4% to 0.68%.
  • Across the 11 months ending August 2026, MercuryGate’s estimated Share of Search among transportation management systems worldwide decreased from 1.4% to 0.46%.
  • Across the 11 months ending August 2026, TMW’s estimated Share of Search among transportation management systems worldwide peaked at 87.9% in August 2026 and was lowest at 72.7% in November 2025.
  • Across the 11 months ending August 2026, Turvo’s estimated Share of Search among transportation management systems worldwide peaked at 21.9% in November 2025 and was lowest at 9.6% in January 2026.
  • Across the 11 months ending August 2026, Alpega’s estimated Share of Search among transportation management systems worldwide peaked at 3.7% in April 2026 and was lowest at 1.3% in August 2026.

How did search popularity change for transportation management systems worldwide in August 2026?

  1. In August 2026, TMW gained estimated Share of Search among transportation management systems worldwide, from 85% to 87.9%.

  2. In August 2026, Turvo lost estimated Share of Search among transportation management systems worldwide, from 11.5% to 9.7%.

  3. In August 2026, Alpega lost estimated Share of Search among transportation management systems worldwide, from 1.9% to 1.3%.

  4. Estimated monthly branded searches for MercuryGate worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026.

  5. Estimated monthly branded searches for McLeod Software worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.

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