Brandwave

Crowdin vs Lokalise:Which is more popular by branded search?

In August 2026, Crowdin had more branded searches than Lokalise among translation management platforms worldwide. Crowdin was estimated to have 15.3K branded searches compared to Lokalise’s 8.3K, and held a 41.4% Share of Search versus Lokalise’s 22.4%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among translation management platforms worldwide in August 2026Which is more popular in search, Crowdin or Lokalise?
Crowdin41.4%15.3K searches
vs
Lokalise22.4%8.3K searches

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Which is more popular in search, Crowdin or Lokalise?

Compare services and tools used to coordinate translation and localization work. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Crowdin and Lokalise among translation management platforms worldwide, by month

Share of Search by month for Crowdin, Lokalise. The figures are in the table below the chart.

View monthly share of search table
MonthCrowdinLokaliseSmartlingPhraseTransifex
Oct 202537.6%25.6%20.6%8.9%7.3%
Nov 202539.5%26.8%17.8%8.1%7.7%
Dec 202536.8%24.8%20.7%9.1%8.7%
Jan 202643%23.6%19.5%7%6.9%
Feb 202639.4%26.4%17.7%8.7%7.7%
Mar 202635.9%29.2%19.7%8.3%7%
Apr 202640.3%26.8%18.1%8.5%6.3%
May 202642.5%23.2%19.3%8.3%6.7%
Jun 202637.7%24.9%20.7%9.5%7.2%
Jul 202640%21.8%22.1%9.8%6.3%
Aug 202641.4%22.4%18.6%11%6.6%
Sep 2026—————

How has the Crowdin and Lokalise comparison changed over the last 12 months?

How did search popularity change for translation management platforms worldwide in August 2026?

  1. In August 2026, Lokalise overtook Smartling to rank 2nd among translation management platforms worldwide, at 22.4%.

  2. In August 2026, Crowdin gained estimated Share of Search among translation management platforms worldwide, from 40% to 41.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Crowdin’s and Lokalise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Crowdin

6 branded search terms

  • crowdin
  • crowdin app
  • crowdin com
  • crowdin platform
  • crowdin software
  • crowdin translation

Lokalise

5 branded search terms

  • lokalise
  • lokalise ai
  • lokalise app
  • lokalise com
  • lokalise translation

How the Brand Demand Index is measured

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