Brandwave

Leica Geosystems vs Nikon:Which is searched more?

In September 2026, Nikon had more branded searches than Leica Geosystems among total station brands worldwide. Nikon was estimated to have 836K branded searches compared to Leica Geosystems’ 18.1K, and held a 79.4% Share of Search versus Leica Geosystems’ 1.7%. These are worldwide searches for English-language branded terms.

Share of Search among total station brands worldwide in September 2026Which is more popular in search, Leica Geosystems or Nikon?
Leica Geosystems1.7%18.1K searches
vs
Nikon79.4%836K searches

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Which is more popular in search, Leica Geosystems or Nikon?

Compare the total station brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Leica Geosystems and Nikon among total station brands worldwide, by month

Share of Search by month for Nikon, Leica Geosystems. The figures are in the table below the chart.

View monthly share of search table
MonthNikonTrimbleTopconLeica Geosystems
Oct 202576.2%18.1%3.6%2%
Nov 202580.7%14.2%3.5%1.6%
Dec 202584%11.8%2.9%1.3%
Jan 202679.9%14.8%3.6%1.6%
Feb 202678.4%16%3.9%1.8%
Mar 202677.2%17.6%3.6%1.6%
Apr 202679.9%14.8%3.6%1.6%
May 202679.7%14.9%3.7%1.6%
Jun 202677.6%16.5%4.1%1.8%
Jul 202680.9%14.1%3.5%1.5%
Aug 202682.8%12.7%3.1%1.4%
Sep 202679.4%15.7%3.1%1.7%

How has the Leica Geosystems and Nikon comparison changed over the last 12 months?

  • Nikon was ahead of Leica Geosystems in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Leica Geosystems’ estimated Share of Search among total station brands worldwide moved from 2% to 1.7%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, Nikon’s estimated Share of Search among total station brands worldwide moved from 76.2% to 79.4%, and its estimated monthly branded searches moved from 847K to 836K.

How did search popularity change for total station brands worldwide in September 2026?

  1. In September 2026, Nikon lost estimated Share of Search among total station brands worldwide, from 82.8% to 79.4%.

  2. Estimated monthly branded searches for Leica Geosystems worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Other head-to-heads among total station brands

How each brand is measured

Brandwave collects information about searches that people make online using Leica Geosystems’ and Nikon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leica Geosystems

1 branded search term

  • leica geosystems

Nikon

4 branded search terms

  • nikon
  • nikon camera
  • nikon coolpix
  • nikon z6iii

How the Brand Demand Index is measured

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