Clockify vs Toggl:Which is more popular?
In September 2026, Clockify had more branded searches than Toggl among time and billing software worldwide. Clockify had about 246,000 branded searches, while Toggl had 110,000. Clockify made up 41.7% of all time and billing software searches we track, and Toggl accounted for 18.6%. When we asked ChatGPT and Google AI Overviews about time and billing software, Clockify appeared in four of the five answers and Toggl in two. Clockify was mentioned before Toggl in every answer.
Who do people search for more?
Clockify, about 2 searches for every 1 for Toggl
Who does AI mention more?
Clockify, mentioned in 4 of 5 answers, Toggl in 2
Who does AI recommend more?
Clockify, named ahead of Toggl in every answer
Follow Clockify vs Toggl and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top time and billing software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Clockify was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Toggl was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Clockify was listed before Toggl in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Clockify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
QuickBooks Time4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
FreshBooks3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Harvest3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Toggl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bill4Time1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BigTime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Replicon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TimeSolv0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about time and billing software
5 answers
Asked ChatGPT
“Which time and billing software should I use?”
Asked ChatGPT
“What are the best time and billing software options?”
Asked ChatGPT
“What's the best time and billing software for a service business?”
Searched Google, AI Overview
“best time billing software”
Searched Google, AI Overview
“law firm billing software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Clockify or Toggl more popular in search?
This chart shows how often people search Google for Clockify and Toggl by name. Each line represents a brand's share of searches for all nine time and billing software we track, month by month, from English-language searches worldwide.
Share of searches by month for Clockify, Toggl. The figures are in the table below the chart.
View monthly share of searches table
| Month | Clockify | Toggl | FreshBooks | BigTime | Replicon | QuickBooks Time | Harvest | Bill4Time | TimeSolv |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.7% | 14.9% | 12.2% | 11.3% | 4.5% | 4.5% | 1.3% | 0.73% | 0.89% |
| Nov 2025 | 46.8% | 17.1% | 11.5% | 13.1% | 4.2% | 4.2% | 1.5% | 0.68% | 0.84% |
| Dec 2025 | 48% | 14.4% | 11.8% | 13.4% | 4.3% | 5.3% | 1.3% | 0.7% | 0.86% |
| Jan 2026 | 45.9% | 16.8% | 11.3% | 15% | 4.1% | 4.1% | 1.2% | 0.67% | 0.82% |
| Feb 2026 | 48.8% | 17.9% | 9.8% | 11.1% | 4.4% | 4.4% | 1.6% | 0.88% | 1.1% |
| Mar 2026 | 47.2% | 17.2% | 9.5% | 12.9% | 5.2% | 4.2% | 1.9% | 0.85% | 1% |
| Apr 2026 | 48.5% | 17.7% | 9.7% | 10.8% | 5.3% | 4.4% | 1.6% | 0.87% | 1.1% |
| May 2026 | 51.2% | 15.4% | 8.4% | 11.4% | 5.6% | 4.6% | 1.7% | 0.75% | 0.92% |
| Jun 2026 | 49% | 14.7% | 12% | 10.7% | 5.4% | 4.4% | 2% | 0.88% | 0.88% |
| Jul 2026 | 46.2% | 17% | 9.3% | 12.6% | 6.2% | 5.1% | 1.9% | 1% | 0.83% |
| Aug 2026 | 43.7% | 16.1% | 13.1% | 14.3% | 4.8% | 4.8% | 1.4% | 0.78% | 0.96% |
| Sep 2026 | 41.7% | 18.6% | 15.3% | 11.2% | 5.6% | 4.6% | 1.4% | 0.91% | 0.75% |
How has the Clockify and Toggl comparison changed over the last 12 months?
3 findings
- Clockify was ahead of Toggl in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clockify’s share of searches among time and billing software worldwide moved from 49.7% to 41.7%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Toggl’s share of searches among time and billing software worldwide moved from 14.9% to 18.6%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for time and billing software worldwide in September 2026?
2 changes
In September 2026, Toggl gained share of searches among time and billing software worldwide, from 16.1% to 18.6%.
In September 2026, Clockify lost share of searches among time and billing software worldwide, from 43.7% to 41.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Clockify’s and Toggl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among time and billing software
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.