Brandwave

Bodum vs Hario:Which is searched more?

In September 2026, Bodum and Hario were level on Share of Search among teapot brands worldwide, with an estimated 40.5K branded searches each, at 6.4% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among teapot brands worldwide in September 2026Which is more popular in search, Bodum or Hario?
Bodum6.4%40.5K searches
vs
Hario6.4%40.5K searches

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Which is more popular in search, Bodum or Hario?

Compare the teapot and tea maker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bodum and Hario among teapot brands worldwide, by month

Share of Search by month for Bodum, Hario. The figures are in the table below the chart.

View monthly share of search table
MonthT2BodumHario
Oct 202580.4%10.8%8.8%
Nov 202578.5%12.9%8.6%
Dec 202580.4%10.8%8.8%
Jan 202678.8%10.6%10.6%
Feb 202685.9%7.7%6.3%
Mar 202682%9%9%
Apr 202682%9%9%
May 202684.7%7.6%7.6%
Jun 202685.9%6.3%7.7%
Jul 202685.9%6.3%7.7%
Aug 202684.7%7.6%7.6%
Sep 202687.2%6.4%6.4%

How has the Bodum and Hario comparison changed over the last 12 months?

  • The lead changed hands once in the 12 months ending September 2026: Hario took it in June 2026.
  • Across the 12 months ending September 2026, Bodum’s estimated Share of Search among teapot brands worldwide moved from 10.8% to 6.4%, and its estimated monthly branded searches moved from 60.5K to 40.5K.
  • Across the 12 months ending September 2026, Hario’s estimated Share of Search among teapot brands worldwide moved from 8.8% to 6.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

How did search popularity change for teapot brands worldwide in September 2026?

  1. In September 2026, Bodum lost estimated Share of Search among teapot brands worldwide, from 7.6% to 6.4%.

  2. In September 2026, Hario lost estimated Share of Search among teapot brands worldwide, from 7.6% to 6.4%.

Other head-to-heads among teapot brands

How each brand is measured

Brandwave collects information about searches that people make online using Bodum’s and Hario’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bodum

1 branded search term

  • bodum

Hario

1 branded search term

  • hario

How the Brand Demand Index is measured

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