Brandwave

Bondi Sands vs St.Tropez:Which is searched more?

In September 2026, St.Tropez had more branded searches than Bondi Sands among tan remover brands worldwide. St.Tropez was estimated to have 201K branded searches compared to Bondi Sands’ 90.2K, and held a 62.1% Share of Search versus Bondi Sands’ 27.9%. These are worldwide searches for English-language branded terms.

Share of Search among tan remover brands worldwide in September 2026Which is more popular in search, Bondi Sands or St.Tropez?
Bondi Sands27.9%90.2K searches
vs
St.Tropez62.1%201K searches

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Which is more popular in search, Bondi Sands or St.Tropez?

Compare the tan remover brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bondi Sands and St.Tropez among tan remover brands worldwide, by month

Share of Search by month for St.Tropez, Bondi Sands. The figures are in the table below the chart.

View monthly share of search table
MonthSt.TropezBondi SandsTanologistIsle of Paradise
Oct 202551.9%33.7%8.5%5.9%
Nov 202543.7%41.4%8.8%6.1%
Dec 202553%33.4%8.7%4.9%
Jan 202660.2%27.1%8.1%4.6%
Feb 202651.4%32.5%10.3%5.9%
Mar 202647%36.1%11.5%5.3%
Apr 202647.4%36.6%11.7%4.4%
May 202651.8%33.8%10.4%3.9%
Jun 202659.2%30.6%6.5%3.7%
Jul 202671%21.4%5.2%2.4%
Aug 202670.6%21.2%5.2%2.9%
Sep 202662.1%27.9%6.9%3.2%

How has the Bondi Sands and St.Tropez comparison changed over the last 12 months?

  • St.Tropez was ahead of Bondi Sands in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bondi Sands’ estimated Share of Search among tan remover brands worldwide moved from 33.7% to 27.9%, and its estimated monthly branded searches moved from 87.6K to 90.2K.
  • Across the 12 months ending September 2026, St.Tropez’s estimated Share of Search among tan remover brands worldwide moved from 51.9% to 62.1%, and its estimated monthly branded searches moved from 135K to 201K.

How did search popularity change for tan remover brands worldwide in September 2026?

  1. In September 2026, Bondi Sands gained estimated Share of Search among tan remover brands worldwide, from 21.2% to 27.9%.

  2. In September 2026, St.Tropez lost estimated Share of Search among tan remover brands worldwide, from 70.6% to 62.1%.

Other head-to-heads among tan remover brands

How each brand is measured

Brandwave collects information about searches that people make online using Bondi Sands’ and St.Tropez’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bondi Sands

10 branded search terms

  • bondi sand sunscreen
  • bondi sands
  • bondi sands spf
  • bondi sands sun care
  • bondi sands sun protection
  • bondi sands sun screen
  • bondi sands sunscreen
  • bondi sands zinc
  • spf bondi sands
  • sunscreen bondi sands

St.Tropez

1 branded search term

  • st tropez

How the Brand Demand Index is measured

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