Brandwave

Stand bag brands:Which are searched most?

In September 2026, Titleist was the most searched among stand bag brands worldwide, with an estimated 246K branded searches and 37.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Titleist37.7%
  2. TaylorMade30.8%
  3. Callaway25.3%
  4. PING6.2%

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Share of SearchLeaderboard

Compare the stand bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among stand bag brands worldwide, by month

Share of Search by month for Titleist, TaylorMade, Callaway, PING. The figures are in the table below the chart.

View monthly share of search table
MonthTitleistTaylorMadeCallawayPING
Oct 202537.2%30.4%24.9%7.5%
Nov 202533.5%33.5%27.4%5.5%
Dec 202537.7%30.8%25.3%6.2%
Jan 202633.1%33.1%27.1%6.7%
Feb 202637.2%30.4%24.9%7.5%
Mar 202642%28.1%23%6.9%
Apr 202630.8%25.2%37.7%6.2%
May 202637.7%30.9%25.2%6.2%
Jun 202637.2%30.4%24.9%7.5%
Jul 202637.7%30.8%25.2%6.2%
Aug 202631.2%25.5%38.2%5.1%
Sep 202637.7%30.8%25.3%6.2%

This month’s ranking, September 2026

  1. 1.Titleist

    37.7%

    Moved from 2nd to 1st. 246K estimated branded searches, -18.3% vs prior month. Share +6.5 points.

  2. 2.TaylorMade

    30.8%

    Moved from 3rd to 2nd. 201K estimated branded searches, -18.3% vs prior month. Share +5.3 points.

  3. 3.Callaway

    25.3%

    Moved from 1st to 3rd. 165K estimated branded searches, -55.2% vs prior month. Share -12.9 points.

  4. 4.PING

    6.2%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share +1.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among stand bag brands worldwide?

In September 2026, Titleist was the most searched among stand bag brands worldwide, with an estimated 246K branded searches and 37.7% estimated Share of Search within this set. TaylorMade is in 2nd place, 6.9 percentage points behind at 30.8% Share of Search.

Global stand bag brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Titleist37.2% → 37.7%42%Mar 202630.8%Apr 20261st
TaylorMade30.4% → 30.8%33.5%Nov 202525.2%Apr 20262nd
Callaway24.9% → 25.3%38.2%Aug 202623%Mar 20263rd
PING7.5% → 6.2%7.5%Oct 20255.1%Aug 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, Titleist’s estimated Share of Search among stand bag brands worldwide increased from 37.2% to 37.7%.
  • Across the 12 months ending September 2026, PING’s estimated Share of Search among stand bag brands worldwide decreased from 7.5% to 6.2%.
  • Across the 12 months ending September 2026, Titleist’s estimated Share of Search among stand bag brands worldwide peaked at 42% in March 2026 and was lowest at 30.8% in April 2026.
  • Across the 12 months ending September 2026, TaylorMade’s estimated Share of Search among stand bag brands worldwide peaked at 33.5% in November 2025 and was lowest at 25.2% in April 2026.
  • Across the 12 months ending September 2026, Callaway’s estimated Share of Search among stand bag brands worldwide peaked at 38.2% in August 2026 and was lowest at 23% in March 2026.
  • Across the 12 months ending September 2026, PING’s estimated Share of Search among stand bag brands worldwide peaked at 7.5% in October 2025 and was lowest at 5.1% in August 2026.
  • Across the 12 months ending September 2026, TaylorMade and Callaway held steady: their estimated Share of Search among stand bag brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for stand bag brands worldwide in September 2026?

  1. In September 2026, Titleist overtook Callaway to become the leader among stand bag brands worldwide, with 37.7% estimated Share of Search.

  2. In September 2026, TaylorMade overtook Callaway to rank 2nd among stand bag brands worldwide, with 30.8% estimated Share of Search.

  3. In September 2026, PING gained estimated Share of Search among stand bag brands worldwide, from 5.1% to 6.2%.

  4. In September 2026, Callaway lost estimated Share of Search among stand bag brands worldwide, from 38.2% to 25.3%.

How the Brand Demand Index is measured

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