Brandwave

Adecco vs Express Employment Professionals:Which is more popular?

In September 2026, Adecco had more branded searches than Express Employment Professionals among staffing agencies worldwide. Adecco had about 1.5 million branded searches, while Express Employment Professionals had 301,000. Adecco made up 35.6% of all staffing agency searches we track, and Express Employment Professionals accounted for 7.1%. When we asked ChatGPT and Google AI Overviews about staffing agencies, Express Employment Professionals appeared in two of the three answers and Adecco in none.

Among staffing agencies worldwide in September 2026

Who do people search for more?

Adecco, about 5 searches for every 1 for Express Employment Professionals

Adecco 1.5M searchesExpress Employment Professionals 301K searches

Who does AI mention more?

Express Employment Professionals, mentioned in 2 of 3 answers, Adecco in 0

Express Employment Professionals in 2 of 3Adecco in 0 of 3

Who does AI recommend more?

Express Employment Professionals, the only one of the two named

Express Employment Professionals first in 2Adecco never named

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Top staffing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Express Employment Professionals was mentioned in two out of three: in two of the three ChatGPT answers. Adecco did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Express Employment Professionals1st
  2. Robert Half2nd
  3. Aerotek3rd
  4. Randstad4th
  5. Kelly Services5th
  6. Adecco–
  7. Hays–
  8. Manpower–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about staffing agencies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Adecco or Express Employment Professionals more popular in search?

This chart shows how often people search Google for Adecco and Express Employment Professionals by name. Each line represents a brand's share of searches for all eight staffing agencies we track, month by month, from English-language searches worldwide.

Adecco and Express Employment Professionals among staffing agencies worldwide, by month

Share of searches by month for Adecco, Express Employment Professionals. The figures are in the table below the chart.

View monthly share of searches table
MonthAdeccoRandstadExpress Employment ProfessionalsKelly ServicesRobert HalfAerotekHaysManpower
Oct 202534.8%34.8%7%4.7%7%5.7%5.7%0.34%
Nov 202535.1%35.1%7.1%4.8%7.1%4.7%5.8%0.35%
Dec 202531.5%38.4%7.7%5.2%6.3%5.2%5.2%0.38%
Jan 202635.6%35.6%5.8%4.9%7.1%5.8%4.8%0.35%
Feb 202632.1%39.5%6.5%4.4%6.5%5.3%5.3%0.39%
Mar 202636.3%36.3%7.3%4.1%6%4.9%4.9%0.36%
Apr 202631.7%38.9%7.8%4.4%6.4%5.2%5.2%0.38%
May 202632.5%40%6.6%4.5%5.4%5.4%5.4%0.32%
Jun 202632.1%39.4%7.9%4.4%5.3%5.3%5.3%0.32%
Jul 202634.2%34.2%8.4%4.7%6.9%5.6%5.6%0.28%
Aug 202629.1%35.5%8.8%7.3%7.2%5.9%5.9%0.43%
Sep 202635.6%35.6%7.1%5.9%5.8%4.8%4.8%0.35%

How has the Adecco and Express Employment Professionals comparison changed over the last 12 months?

3 findings

How did search popularity change for staffing agencies worldwide in September 2026?

2 changes
  1. In September 2026, Adecco overtook Randstad to become the leader among staffing agencies worldwide, with 35.6% of the searches.

  2. In September 2026, Express Employment Professionals lost share of searches among staffing agencies worldwide, from 8.8% to 7.1%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Adecco’s and Express Employment Professionals’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adecco

1 branded search term

  • adecco

Express Employment Professionals

1 branded search term

  • express employment professionals

How the Brand Demand Index is measured

Other head-to-heads among staffing agencies

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