Brandwave

Phorest vs Vagaro:Which is more popular by branded search?

In August 2026, Vagaro had more branded searches than Phorest among spa management software worldwide. Vagaro was estimated to have 205K branded searches compared to Phorest’s 20.9K, and held a 20.6% Share of Search versus Phorest’s 2.1%. These are worldwide searches for English-language branded terms.

Share of Search among spa management software worldwide in August 2026Which is more popular in search, Phorest or Vagaro?
Phorest2.1%20.9K searches
vs
Vagaro20.6%205K searches

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Which is more popular in search, Phorest or Vagaro?

Compare the spa management software companies operate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Phorest and Vagaro among spa management software worldwide, by month

Share of Search by month for Vagaro, Phorest. The figures are in the table below the chart.

View monthly share of search table
MonthFreshaBookerVagaroMindbodyZenotiPhorest
Oct 202527.3%31.7%21.5%14.2%3.5%1.9%
Nov 202524.6%34.6%19.4%15.5%3.8%2%
Dec 202524.7%34.8%19.4%15.6%3.8%1.7%
Jan 202626.4%30.7%20.9%16.8%3.4%1.8%
Feb 202628.2%33%18.4%14.8%3.6%1.9%
Mar 202625.4%36%20.1%13.2%3.2%2%
Apr 202625.5%36.2%20.1%13.3%3.3%1.7%
May 202629.5%34.2%19%12.6%3.1%1.6%
Jun 202627.3%31.7%21.5%14.2%3.5%1.9%
Jul 202628%32.5%22.1%11.9%3.6%1.9%
Aug 202631.7%30.4%20.6%11.1%4.1%2.1%
Sep 2026——————

How has the Phorest and Vagaro comparison changed over the last 12 months?

  • Vagaro was ahead of Phorest in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Phorest’s estimated Share of Search among spa management software worldwide moved from 1.9% to 2.1%, and its estimated monthly branded searches moved from 17.6K to 20.9K.
  • Across the 11 months ending August 2026, Vagaro’s estimated Share of Search among spa management software worldwide moved from 21.5% to 20.6%, and its estimated monthly branded searches held steady at 205K.

How did search popularity change for spa management software worldwide in August 2026?

  1. In August 2026, Vagaro lost estimated Share of Search among spa management software worldwide, from 22.1% to 20.6%.

  2. Estimated monthly branded searches for Phorest worldwide rose 18.8% over 11 measured months, from 17.6K to 20.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Phorest’s and Vagaro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Phorest

5 branded search terms

  • phorest
  • phorest app
  • phorest booking software
  • phorest com
  • phorest software

Vagaro

7 branded search terms

  • salon software vagaro
  • vagaro
  • vagaro app
  • vagaro booking software
  • vagaro com
  • vagaro salon booking
  • vagaro software

How the Brand Demand Index is measured

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