Brandwave

Screaming Frog vs Sitebulb:Which is more popular?

In September 2026, Screaming Frog had more branded searches than Sitebulb among SEO website crawlers worldwide. Screaming Frog had about 74,500 branded searches, while Sitebulb had 4,430. Screaming Frog made up 87.2% of all SEO website crawler searches we track, and Sitebulb accounted for 5.2%. When we asked ChatGPT and Google AI Overviews about SEO website crawlers, Screaming Frog and Sitebulb each appeared in four of the five answers. Screaming Frog was mentioned before Sitebulb in every answer.

Among SEO website crawlers worldwide in September 2026

Who do people search for more?

Screaming Frog, about 17 searches for every 1 for Sitebulb

Screaming Frog 74.5K searchesSitebulb 4.4K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Screaming Frog in 4 of 5Sitebulb in 4 of 5

Who does AI recommend more?

Screaming Frog, named ahead of Sitebulb in every answer

Screaming Frog first in 4Sitebulb never first

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Top SEO website crawlers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Screaming Frog and Sitebulb were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Screaming Frog was listed before Sitebulb in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Screaming Frog1st
  2. Sitebulb2nd
  3. Ahrefs Site Audit3rd
  4. Lumar4th
  5. Semrush Site Audit5th
  6. Oncrawl6th
  7. JetOctopus7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Screaming Frog4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sitebulb4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Semrush Site Audit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ahrefs Site Audit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lumar3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oncrawl1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • JetOctopus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about SEO website crawlers

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Screaming Frog or Sitebulb more popular in search?

This chart shows how often people search Google for Screaming Frog and Sitebulb by name. Each line represents a brand's share of searches for all seven SEO website crawlers we track, month by month, from English-language searches worldwide.

Screaming Frog and Sitebulb among SEO website crawlers worldwide, by month

Share of searches by month for Screaming Frog, Sitebulb. The figures are in the table below the chart.

View monthly share of searches table
MonthScreaming FrogSitebulbSemrush Site AuditOncrawlAhrefs Site AuditJetOctopusLumar
Oct 202585.2%7.6%1.8%2.8%1.5%0.83%0.22%
Nov 202586.1%7.7%1.5%2.2%1.5%0.83%0.15%
Dec 202587.2%6.4%2.2%2.2%1.2%0.69%0.08%
Jan 202687.1%6.4%2.2%2.2%1%0.84%0.15%
Feb 202685.8%6.3%2.8%2.8%1.5%0.68%0.17%
Mar 202685.8%5.1%4.2%2.3%1.8%0.68%0.13%
Apr 202684.1%6.2%5%2.1%1.8%0.67%0.12%
May 202682.3%6.1%7.3%1.8%1.8%0.65%0.15%
Jun 202683.8%6.1%6.1%1.8%1.5%0.66%0.12%
Jul 202680.3%5.9%8.7%1.7%2.6%0.64%0.12%
Aug 202684.3%5%7.5%1.5%1.1%0.54%0.11%
Sep 202687.2%5.2%3.4%2.2%1.2%0.69%0.12%

How has the Screaming Frog and Sitebulb comparison changed over the last 12 months?

3 findings

How did search popularity change for SEO website crawlers worldwide in September 2026?

2 changes

  1. In September 2026, Screaming Frog gained share of searches among SEO website crawlers worldwide, from 84.3% to 87.2%.

  2. In September 2026, Sitebulb rose from 3rd to 2nd among SEO website crawlers worldwide.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Screaming Frog’s and Sitebulb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Screaming Frog

5 branded search terms

  • crawler screaming frog
  • screaming frog
  • screaming frog app
  • screaming frog crawler
  • screamingfrog

Sitebulb

3 branded search terms

  • sitebulb
  • sitebulb app
  • sitebulb crawler

How the Brand Demand Index is measured

Other head-to-heads among SEO website crawlers

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