Brandwave

Loom vs OBS Studio:Which is searched more?

In September 2026, OBS Studio had more branded searches than Loom among screen recording tools worldwide. OBS Studio was estimated to have 4.8M branded searches compared to Loom’s 122K, and held an 88.4% Share of Search versus Loom’s 2.2%. These are worldwide searches for English-language branded terms.

Share of Search among screen recording tools worldwide in September 2026Which is more popular in search, Loom or OBS Studio?
Loom2.2%122K searches
vs
OBS Studio88.4%4.8M searches

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Which is more popular in search, Loom or OBS Studio?

Compare services and tools used to record screens and share explanatory videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Loom and OBS Studio among screen recording tools worldwide, by month

Share of Search by month for OBS Studio, Loom. The figures are in the table below the chart.

View monthly share of search table
MonthOBS StudioZightScreenPalLoomScreencastifyCamtasiaSnagitTella
Oct 202588.8%0.74%2.4%1.9%2.5%2%1.7%0.05%
Nov 202590.1%0.58%2.2%1.7%1.9%1.9%1.5%0.06%
Dec 202590.6%0.58%2.1%2%1.9%1.5%1.3%0.04%
Jan 202691.1%0.69%2%1.9%1.5%1.5%1.2%0.05%
Feb 202688.8%1.5%1.9%2.4%2.1%1.6%1.6%0.06%
Mar 202685.9%3%2.4%3.2%2%1.9%1.6%0.08%
Apr 202687.5%2.7%2.2%3%1.8%1.5%1.2%0.11%
May 202687%3.1%1.9%2.8%2.1%1.6%1.3%0.11%
Jun 202690.8%2.1%1.2%2.4%1.1%1.1%1.1%0.05%
Jul 202689%2.7%1.5%3.1%0.86%1.5%1.2%0.07%
Aug 202688.8%2.8%1.8%2.6%1.2%1.5%1.2%0.07%
Sep 202688.4%2.6%2.3%2.2%1.7%1.4%1.4%0.05%

How has the Loom and OBS Studio comparison changed over the last 12 months?

  • OBS Studio was ahead of Loom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Loom’s estimated Share of Search among screen recording tools worldwide moved from 1.9% to 2.2%, and its estimated monthly branded searches moved from 101K to 122K.
  • Across the 12 months ending September 2026, OBS Studio’s estimated Share of Search among screen recording tools worldwide moved from 88.8% to 88.4%, and its estimated monthly branded searches held steady at 4.8M.

How did search popularity change for screen recording tools worldwide in September 2026?

  1. OBS Studio’s estimated Share of Search among screen recording tools worldwide has lost ground for 3 months in a row, from 90.8% to 88.4% in September 2026.

  2. In September 2026, Loom fell from 3rd to 4th among screen recording tools worldwide.

Other head-to-heads among screen recording tools

How each brand is measured

Brandwave collects information about searches that people make online using Loom’s and OBS Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Loom

2 branded search terms

  • loom screen recorder
  • loom video

OBS Studio

4 branded search terms

  • obs
  • obs screen recording
  • obs studio
  • obsstudio

How the Brand Demand Index is measured

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