Druva vs Spanning:Which is more popular?
In September 2026, Druva had more branded searches than Spanning among SaaS backup platforms worldwide. Druva had about 17,200 branded searches, while Spanning had 880. Druva made up 65.1% of all SaaS backup platform searches we track, and Spanning accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about SaaS backup platforms, Druva appeared in three of the five answers and Spanning in one. Druva was mentioned before Spanning in every answer.
Who do people search for more?
Druva, about 20 searches for every 1 for Spanning
Who does AI mention more?
Druva, mentioned in 3 of 5 answers, Spanning in 1
Who does AI recommend more?
Druva, named ahead of Spanning in every answer
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Top SaaS backup platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Druva was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Spanning was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Druva was listed before Spanning in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Druva3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Veeam Data Cloud3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Keepit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Afi.ai2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spanning1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HYCU0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about SaaS backup platforms
5 answers
Asked ChatGPT
“Which SaaS backup platform should I use?”
Asked ChatGPT
“What are the best SaaS backup platforms?”
Asked ChatGPT
“What's the best SaaS backup platform for cloud app data?”
Searched Google, AI Overview
“cloud app backup”
Searched Google, AI Overview
“backup office 365”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Druva or Spanning more popular in search?
This chart shows how often people search Google for Druva and Spanning by name. Each line represents a brand's share of searches for all six SaaS backup platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Druva, Spanning. The figures are in the table below the chart.
View monthly share of searches table
| Month | Druva | HYCU | Veeam Data Cloud | Afi.ai | Spanning | Keepit |
|---|---|---|---|---|---|---|
| Oct 2025 | 60.7% | 20% | 10.7% | 3.7% | 4.8% | 0.07% |
| Nov 2025 | 65.6% | 17.3% | 9.4% | 3.7% | 3.9% | 0.12% |
| Dec 2025 | 62% | 19.5% | 10.6% | 3.9% | 3.9% | 0.13% |
| Jan 2026 | 64.1% | 16.9% | 11.1% | 3.9% | 3.8% | 0.15% |
| Feb 2026 | 65.3% | 17.2% | 9.4% | 4% | 3.9% | 0.16% |
| Mar 2026 | 61.5% | 19.9% | 10.7% | 4.2% | 3.7% | 0.15% |
| Apr 2026 | 61.5% | 19.9% | 10.7% | 4.1% | 3.7% | 0.11% |
| May 2026 | 65.4% | 17.2% | 9.4% | 3.9% | 3.9% | 0.08% |
| Jun 2026 | 65.5% | 17.2% | 9.4% | 3.9% | 3.9% | 0.12% |
| Jul 2026 | 66.4% | 17% | 9.2% | 3.9% | 3.4% | 0.12% |
| Aug 2026 | 68.5% | 14.3% | 9.5% | 4% | 3.5% | 0.16% |
| Sep 2026 | 65.1% | 16.7% | 11% | 3.8% | 3.3% | 0.11% |
How has the Druva and Spanning comparison changed over the last 12 months?
3 findings
- Druva was ahead of Spanning in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Druva’s share of searches among SaaS backup platforms worldwide moved from 60.7% to 65.1%, and its estimated monthly branded searches moved from 16.4K to 17.2K.
- Across the 12 months ending September 2026, Spanning’s share of searches among SaaS backup platforms worldwide moved from 4.8% to 3.3%, and its estimated monthly branded searches moved from 1.3K to 880.
How did search popularity change for SaaS backup platforms worldwide in September 2026?
2 changes

In September 2026, Druva lost share of searches among SaaS backup platforms worldwide, from 68.5% to 65.1%.

Estimated monthly branded searches for Spanning worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Druva’s and Spanning’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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