Brandwave

How popular isSpanning in search?

In August 2026, there were an estimated 1K branded searches for Spanning worldwide which is down 34.6% over the last 11 months. Spanning holds 4.4% estimated Share of Search among SaaS backup platforms worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Druva75.1%
  2. HYCU15.7%
  3. Spanning4.4%
  4. Afi.ai4.3%
  5. Keepit0.48%
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Which SaaS backup platforms compete with Spanning?

Spanning against SaaS backup platforms worldwide, by month

Share of Search by month for Druva, HYCU, Spanning, Afi.ai. The figures are in the table below the chart.

View monthly share of search table
MonthDruvaHYCUSpanningAfi.aiKeepit
Oct 202567.2%22.1%6.3%4%0.37%
Nov 202571.8%19%5%3.9%0.34%
Dec 202568.6%21.5%5.1%4.2%0.49%
Jan 202671.5%18.8%5%4.2%0.55%
Feb 202671.6%18.9%4.9%4.2%0.47%
Mar 202668.2%22%4.9%4.3%0.53%
Apr 202668.4%22.1%4.8%4.4%0.41%
May 202671.5%18.8%5.1%4.2%0.38%
Jun 202671.5%18.8%5.1%4.2%0.42%
Jul 202672.5%18.6%4.4%4.1%0.42%
Aug 202675.1%15.7%4.4%4.3%0.48%
Sep 2026—————
  1. 1.Druva

    75.1%

    held 1st · 17.3K estimated branded searches · 0% vs prior month · +2.6 points

  2. 2.HYCU

    15.7%

    held 2nd · 3.6K estimated branded searches · -18.3% vs prior month · -2.8 points

  3. 3.Spanning

    4.4%

    held 3rd · 1K estimated branded searches · -2.9% vs prior month · 0 points

  4. 4.Afi.ai

    4.3%

    held 4th · 980 estimated branded searches · 0% vs prior month · +0.1 points

  5. 5.Keepit

    0.48%

    held 5th · 110 estimated branded searches · +10% vs prior month · +0.1 points

Compare search popularity between Spanning and its closest rivals

How has branded search demand for Spanning changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Spanning worldwide fell from 1.6K to 1K.
  • Across the 11 months ending August 2026, Spanning’s estimated Share of Search among SaaS backup platforms worldwide decreased from 6.3% to 4.4%.
  • Across the 11 months ending August 2026, Spanning’s estimated Share of Search among SaaS backup platforms worldwide peaked at 6.3% in October 2025 and was lowest at 4.4% in July 2026.

How did search popularity change for SaaS backup platforms worldwide in August 2026?

  1. In August 2026, Druva gained estimated Share of Search among SaaS backup platforms worldwide, from 72.5% to 75.1%.

  2. In August 2026, HYCU lost estimated Share of Search among SaaS backup platforms worldwide, from 18.6% to 15.7%.

  3. Estimated monthly branded searches for Keepit worldwide rose 22.2% over 11 measured months, from 90 to 110 in August 2026.

  4. Estimated monthly branded searches for Spanning worldwide fell 34.6% over 11 measured months, from 1.6K to 1K in August 2026.

How is Spanning measured?

Brandwave collects information about searches that people make online using Spanning’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • spanning backup
  • spanning com

Do you work for Spanning? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Spanning your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.