Brandwave

Recruiting CRM platforms:Which brands are most popular in search?

In August 2026, Avature was the most searched among recruiting CRM platforms worldwide, with an estimated 10.5K branded searches and 54.2% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Avature54.2%
  2. Gem27.9%
  3. Beamery15.1%
  4. GR8 People2.1%
  5. Phenom0.72%

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Share of SearchLeaderboard

Compare tools for nurturing candidate relationships and managing talent pipelines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among recruiting CRM platforms worldwide, by month

Share of Search by month for Avature, Gem, Beamery, GR8 People. The figures are in the table below the chart.

View monthly share of search table
MonthAvatureGemBeameryGR8 PeoplePhenom
Oct 202557.5%15.7%23.9%2.1%0.74%
Nov 202560.2%16.5%20.4%2.2%0.64%
Dec 202558.8%19.4%19.5%1.4%0.91%
Jan 202660.7%16.6%20.4%1.5%0.78%
Feb 202662.4%17.5%17.7%1.6%0.82%
Mar 202657.8%19.7%19.9%1.8%0.76%
Apr 202655.3%18.7%23%2.1%0.88%
May 202660.2%20.2%16.4%2.3%0.94%
Jun 202657.4%23.7%15.8%2.2%0.91%
Jul 202657%23.9%16.1%2.2%0.92%
Aug 202654.2%27.9%15.1%2.1%0.72%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Avature

    54.2%

    held 1st · 10.5K estimated branded searches · -0.09% vs prior month · -2.8 points

  2. 2.Gem

    27.9%

    held 2nd · 5.4K estimated branded searches · +22.7% vs prior month · +4 points

  3. 3.Beamery

    15.1%

    held 3rd · 2.9K estimated branded searches · -1% vs prior month · -0.9 points

  4. held 4th · 400 estimated branded searches · 0% vs prior month · -0.1 points

  5. 5.Phenom

    0.72%

    held 5th · 140 estimated branded searches · -17.6% vs prior month · -0.2 points

Compare search popularity between leading brands

Which brand is most popular in search among recruiting CRM platforms worldwide?

In August 2026, Avature was the most searched among recruiting CRM platforms worldwide, with an estimated 10.5K branded searches and 54.2% estimated Share of Search within this set. Gem is in 2nd place, 26.4 percentage points behind at 27.9% Share of Search.

Global recruiting CRM platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Avature57.5% → 54.2%62.4%Feb 202654.2%Aug 20261st
Gem15.7% → 27.9%27.9%Aug 202615.7%Oct 20253rd → 2nd
Beamery23.9% → 15.1%23.9%Oct 202515.1%Aug 20262nd → 3rd
GR8 People2.1%2.3%May 20261.4%Dec 20254th
Phenom0.74% → 0.72%0.94%May 20260.64%Nov 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Avature’s estimated Share of Search among recruiting CRM platforms worldwide decreased from 57.5% to 54.2%.
  • Across the 11 months ending August 2026, Gem’s estimated Share of Search among recruiting CRM platforms worldwide increased from 15.7% to 27.9%.
  • Across the 11 months ending August 2026, Beamery’s estimated Share of Search among recruiting CRM platforms worldwide decreased from 23.9% to 15.1%.
  • Across the 11 months ending August 2026, Avature’s estimated Share of Search among recruiting CRM platforms worldwide peaked at 62.4% in February 2026 and was lowest at 54.2% in August 2026.
  • Across the 11 months ending August 2026, Gem rose from 3rd to 2nd among recruiting CRM platforms worldwide.
  • Across the 11 months ending August 2026, Beamery fell from 2nd to 3rd among recruiting CRM platforms worldwide.
  • Across the 11 months ending August 2026, GR8 People and Phenom held steady: their estimated Share of Search among recruiting CRM platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for recruiting CRM platforms worldwide in August 2026?

  1. In August 2026, Gem gained estimated Share of Search among recruiting CRM platforms worldwide, from 23.9% to 27.9%.

  2. In August 2026, Avature lost estimated Share of Search among recruiting CRM platforms worldwide, from 57% to 54.2%.

  3. In August 2026, Beamery lost estimated Share of Search among recruiting CRM platforms worldwide, from 16.1% to 15.1%.

  4. Estimated monthly branded searches for GR8 People worldwide fell 18.4% over 11 measured months, from 490 to 400 in August 2026.

  5. Estimated monthly branded searches for Phenom worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

How the Brand Demand Index is measured

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