Brandwave

AnyList vs NYT Cooking:Which is more popular?

In September 2026, NYT Cooking had more branded searches than AnyList among recipe apps worldwide. NYT Cooking had about 246,000 branded searches, while AnyList had 14,800. NYT Cooking made up 85.4% of all recipe app searches we track, and AnyList accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about recipe apps, NYT Cooking appeared in three of the five answers and AnyList in two. NYT Cooking was mentioned before AnyList in two out of three answers that named either.

Among recipe apps worldwide in September 2026

Who do people search for more?

NYT Cooking, about 17 searches for every 1 for AnyList

NYT Cooking 246K searchesAnyList 14.8K searches

Who does AI mention more?

NYT Cooking, mentioned in 3 of 5 answers, AnyList in 2

NYT Cooking in 3 of 5AnyList in 2 of 5

Who does AI recommend more?

NYT Cooking, named ahead of AnyList in 2 of 3 answers

NYT Cooking first in 2AnyList first in 1

Follow AnyList vs NYT Cooking and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top recipe apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NYT Cooking was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. AnyList was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. NYT Cooking was listed before AnyList in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Paprika1st
  2. Samsung Food2nd
  3. NYT Cooking3rd
  4. AnyList4th
  5. Mealime–
  6. Yummly–
  7. BigOven–
  8. Whisk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Paprika5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung Food4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • NYT Cooking3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AnyList2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mealime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yummly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BigOven0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Whisk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about recipe apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is AnyList or NYT Cooking more popular in search?

This chart shows how often people search Google for AnyList and NYT Cooking by name. Each line represents a brand's share of searches for all eight recipe apps we track, month by month, from English-language searches worldwide.

AnyList and NYT Cooking among recipe apps worldwide, by month

Share of searches by month for NYT Cooking, AnyList. The figures are in the table below the chart.

View monthly share of searches table
MonthNYT CookingAnyListMealimePaprikaYummlySamsung FoodBigOvenWhisk
Oct 202559.2%3.6%1.9%2.4%32.5%0.14%0.24%0.12%
Nov 202560%3%1.3%2.4%32.9%0.1%0.2%0.08%
Dec 202570.4%3.5%1.5%2.8%21.2%0.23%0.23%0.09%
Jan 202658.8%3.5%1.9%2.9%32.2%0.31%0.25%0.09%
Feb 202642.4%2.5%1.4%1.4%51.8%0.22%0.15%0.07%
Mar 202641.8%3.8%1.4%1.4%51.2%0.22%0.15%0.07%
Apr 202682.1%6%2.2%2.7%6%0.43%0.29%0.13%
May 202683.4%6.1%2.7%3.4%3.4%0.54%0.3%0.16%
Jun 202684.5%6.2%2.8%2.8%2.8%0.55%0.3%0.13%
Jul 202684.5%6.2%2.8%2.8%2.8%0.55%0.3%0.16%
Aug 202686.3%5.2%2.8%2.3%2.3%0.56%0.25%0.17%
Sep 202685.4%5.1%3.4%2.8%2.3%0.56%0.2%0.17%

How has the AnyList and NYT Cooking comparison changed over the last 12 months?

3 findings
  • NYT Cooking was ahead of AnyList in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, AnyList’s share of searches among recipe apps worldwide moved from 3.6% to 5.1%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, NYT Cooking’s share of searches among recipe apps worldwide moved from 59.2% to 85.4%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for recipe apps worldwide in September 2026?

2 changes

  1. In September 2026, NYT Cooking lost share of searches among recipe apps worldwide, from 86.3% to 85.4%.

  2. AnyList’s share of searches among recipe apps worldwide has lost ground for 3 months in a row, from 6.2% to 5.1% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AnyList’s and NYT Cooking’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AnyList

1 branded search term

  • anylist

NYT Cooking

1 branded search term

  • nyt cooking

How the Brand Demand Index is measured

Other head-to-heads among recipe apps

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free