Brandwave

Epic vs Raz-Kids:Which is more popular?

In September 2026, Epic had more branded searches than Raz-Kids among reading apps worldwide. Epic had about 673,000 branded searches, while Raz-Kids had 450,000. Epic made up 11.5% of all reading app searches we track, and Raz-Kids accounted for 7.7%. When we asked ChatGPT and Google AI Overviews about reading apps, neither Epic nor Raz-Kids appeared in any of the five answers.

Among reading apps worldwide in September 2026

Who do people search for more?

Epic, about 50% more searches than Raz-Kids

Epic 673K searchesRaz-Kids 450K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Epic in 0 of 5Raz-Kids in 0 of 5

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Top reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Epic nor Raz-Kids showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Libby1st
  2. Kindle2nd
  3. Teach Your Monster to Read3rd
  4. Apple Books4th
  5. Reading Eggs5th
  6. Duolingo ABC6th
  7. The StoryGraph7th
  8. Hooked on Phonics8th
  9. Epic–
  10. Raz-Kids–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kindle3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Libby3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apple Books3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reading Eggs2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teach Your Monster to Read2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The StoryGraph2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hooked on Phonics1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Duolingo ABC1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Epic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raz-Kids0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reading apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Epic or Raz-Kids more popular in search?

This chart shows how often people search Google for Epic and Raz-Kids by name. Each line represents a brand's share of searches for all ten reading apps we track, month by month, from English-language searches worldwide.

Epic and Raz-Kids among reading apps worldwide, by month

Share of searches by month for Epic, Raz-Kids. The figures are in the table below the chart.

View monthly share of searches table
MonthKindleEpicLibbyReading EggsRaz-KidsHooked on PhonicsApple BooksTeach Your Monster to ReadDuolingo ABCThe StoryGraph
Oct 202555.1%9%9%11.1%11.1%1.5%1.5%1.2%0.3%0.24%
Nov 202563.4%7%7%10.4%8.5%1.1%1.1%0.94%0.23%0.19%
Dec 202569.6%6.3%7.7%6.3%6.3%1.3%1.3%0.84%0.25%0.38%
Jan 202662.7%6.9%10.3%6.9%8.4%1.4%1.4%1.1%0.28%0.51%
Feb 202659.9%8.1%9.8%9.8%8.1%1.3%1.3%1.1%0.26%0.26%
Mar 202658.4%7.8%9.6%11.7%7.8%1.3%1.6%1.3%0.26%0.26%
Apr 202662.2%6.8%10.2%8.3%8.3%1.1%1.4%1.1%0.22%0.27%
May 202661.7%6.8%10.1%10.1%6.8%1.7%1.4%0.91%0.27%0.27%
Jun 202669%3.4%9.3%9.3%5.1%1.5%1.2%0.68%0.3%0.3%
Jul 202674.4%1.1%10%6.7%3.7%1.6%1.3%0.49%0.33%0.33%
Aug 202665.4%7.2%10.7%7.2%4.8%1.8%1.4%0.79%0.29%0.35%
Sep 202657.4%11.5%9.4%9.4%7.7%1.6%1.3%1%0.38%0.25%

How has the Epic and Raz-Kids comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Epic took it in August 2026.
  • Across the 12 months ending September 2026, Epic’s share of searches among reading apps worldwide moved from 9% to 11.5%, and its estimated monthly branded searches moved from 550K to 673K.
  • Across the 12 months ending September 2026, Raz-Kids’ share of searches among reading apps worldwide moved from 11.1% to 7.7%, and its estimated monthly branded searches moved from 673K to 450K.

How did search popularity change for reading apps worldwide in September 2026?

2 changes
  1. In September 2026, Epic overtook Libby to rank 2nd among reading apps worldwide, with 11.5% of the searches.

  2. In September 2026, Raz-Kids gained share of searches among reading apps worldwide, from 4.8% to 7.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Epic’s and Raz-Kids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Epic

1 branded search term

  • getepic

Raz-Kids

1 branded search term

  • razkids

How the Brand Demand Index is measured

Other head-to-heads among reading apps

Creator with pink hair and a pink jacket

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