Brandwave

Kahoot! vs Quizlet:Which is more popular?

In September 2026, Kahoot! had more branded searches than Quizlet among quiz platforms worldwide. Kahoot! had about 45.5 million branded searches, while Quizlet had 9.1 million. Kahoot! made up 68.5% of all quiz platform searches we track, and Quizlet accounted for 13.8%. When we asked ChatGPT and Google AI Overviews about quiz platforms, Kahoot! appeared in all five answers and Quizlet in two. Kahoot! was mentioned before Quizlet in every answer.

Among quiz platforms worldwide in September 2026

Who do people search for more?

Kahoot!, about 5 searches for every 1 for Quizlet

Kahoot! 45.5M searchesQuizlet 9.1M searches

Who does AI mention more?

Kahoot!, mentioned in every answer we collected

Kahoot! in 5 of 5Quizlet in 2 of 5

Who does AI recommend more?

Kahoot!, named ahead of Quizlet in every answer

Kahoot! first in 5Quizlet never first

Follow Kahoot! vs Quizlet and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top quiz platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kahoot! appeared in all five answers. Quizlet was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Kahoot! was listed before Quizlet in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kahoot!1st
  2. Wayground2nd
  3. Mentimeter2nd
  4. Quizlet4th
  5. Socrative5th
  6. Quizalize–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kahoot!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wayground4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mentimeter3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Quizlet2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Socrative1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Quizalize0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about quiz platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Kahoot! or Quizlet more popular in search?

This chart shows how often people search Google for Kahoot! and Quizlet by name. Each line represents a brand's share of searches for all six quiz platforms we track, month by month, from English-language searches worldwide.

Kahoot! and Quizlet among quiz platforms worldwide, by month

Share of searches by month for Kahoot!, Quizlet. The figures are in the table below the chart.

View monthly share of searches table
MonthKahoot!QuizletWaygroundMentimeterSocrativeQuizalize
Oct 202575.9%12.5%6.8%3.1%1.7%0.06%
Nov 202574.3%12.2%8.2%3.7%1.6%0.07%
Dec 202578.1%12.8%5.8%2.1%1.2%0.04%
Jan 202672.5%14.6%8%3.6%1.3%0.05%
Feb 202675.4%12.4%8.3%2.5%1.4%0.04%
Mar 202673.6%12.1%9.9%3%1.3%0.04%
Apr 202675.9%10.2%10.2%2.5%1.1%0.04%
May 202677.7%10.5%8.5%2.1%1.1%0.03%
Jun 202682.9%7.5%6.1%2.7%0.82%0.02%
Jul 202677.4%8.5%8.5%4.7%0.77%0.05%
Aug 202670%11.5%14%3.4%1%0.03%
Sep 202668.5%13.8%13.8%2.8%1.2%0.03%

How has the Kahoot! and Quizlet comparison changed over the last 12 months?

3 findings
  • Kahoot! was ahead of Quizlet in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kahoot!’s share of searches among quiz platforms worldwide moved from 75.9% to 68.5%, and its estimated monthly branded searches moved from 55.6M to 45.5M.
  • Across the 12 months ending September 2026, Quizlet’s share of searches among quiz platforms worldwide moved from 12.5% to 13.8%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for quiz platforms worldwide in September 2026?

2 changes
  1. In September 2026, Quizlet overtook Wayground to rank 2nd among quiz platforms worldwide, with 13.8% of the searches.

  2. In September 2026, Kahoot! lost share of searches among quiz platforms worldwide, from 70% to 68.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kahoot!’s and Quizlet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kahoot!

1 branded search term

  • kahoot

Quizlet

1 branded search term

  • quizlet

How the Brand Demand Index is measured

Other head-to-heads among quiz platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.